Vahlens großes Marketinglexikon
hrsg. von Hermann Diller
| Alternative title: | Großes Marketinglexikon |
|---|---|
| Year of publication: |
1992
|
| Other Persons: | Diller, Hermann (contributor) |
| Publisher: |
München : Beck [u.a.] |
| Subject: | Marketing | Wörterbuch |
| Extent: | XV, 1356 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Enzyklopädie |
| Language: | German |
| ISBN: | 3-8006-1571-1 |
| Source: |
Persistent link: https://www.econbiz.de/10004117241