Validity and reliability of consumer attitude toward online shopping scale
Year of publication: |
2023
|
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Authors: | Yaman, Zührem ; Köksal, Onur |
Published in: |
Zbornik radova Ekonomskog Fakulteta u Rijeci : časopis za ekonomsku teoriju i praksu. - Rijeka : Univ., ISSN 1846-7520, ZDB-ID 2262889-7. - Vol. 41.2023, 1, p. 91-112
|
Subject: | online | online shopping | marketing | attitude | attitude scale | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Online-Marketing | Internet marketing | Electronic Commerce | E-commerce |
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