Viral marketing : the science of sharing
Karen Nelson-Field
| Year of publication: |
2013
|
|---|---|
| Authors: | Nelson-Field, Karen |
| Publisher: |
South Melbourne, Vic. : Oxford University Press |
| Subject: | Virales Marketing | Viral marketing | Online-Marketing | Internet marketing | Film |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XIII, 114 S. graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references |
| ISBN: | 978-0-19-552798-8 ; 0-19-552798-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010229710