Vision, image, reputation and relationships : critical drivers in developing an airport city
Year of publication: |
2008
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Authors: | Stokes, Robyn |
Published in: |
Contemporary thoughts on corporate branding and corporate identity management. - Basingstoke [u.a.] : Palgrave Macmillan, ISBN 978-0-230-54314-0. - 2008, p. 66-90
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Subject: | Flughafen | Airport | Reputation | Firmenimage | Corporate reputation |
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