We eat first with our (digital) eyes : enhancing mental simulation of eating experiences via visual-enabling technologies
Olivia Petit, Ana Javornik, Carlos Velasco
| Year of publication: |
2022
|
|---|---|
| Authors: | Petit, Olivia ; Javornik, Ana ; Velasco, Carlos |
| Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 410802-4. - Vol. 98.2022, 2, p. 277-293
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| Subject: | 3D visualisation | Augmented reality | Digital sensory marketing | Food | Mental simulation | Online retailing | Online-Handel | Konsumentenverhalten | Consumer behaviour | Simulation | Digitalisierung | Digitization | Experiment | Wahrnehmung | Perception | Virtuelle Realität | Virtual reality |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretai.2021.04.003 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013364285