Web personalization for e-marketing intelligence
Year of publication: |
2005
|
---|---|
Authors: | Markellou, Penelope ; Rigou, Maria ; Sirmakessis, Spiros |
Published in: |
Contemporary research in e-marketing ; 1. - Hershey, Pa. [u.a.] : Idea Group Publ., ISBN 1-59140-372-3. - 2005, p. 48-68
|
Subject: | Online-Marketing | Internet marketing | Electronic Commerce | E-commerce | Social Web | Social web | Persönlichkeitspsychologie | Personality psychology | Internet | Data Mining | Data mining |
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