Websites and revisiting behaviour : an investigation of the relative role of predictors
Margaret Anne Craig-Lees; Jennifer Harris; Amalia E. Maulana
| Year of publication: |
2013
|
|---|---|
| Authors: | Craig-Lees, Margaret Anne ; Harris, Jennifer ; Maulana, Amalia E. |
| Published in: |
Marketing intelligence & planning. - Bingley : Emerald Group Publishing Limited, ISSN 0263-4503, ZDB-ID 83207-8. - Vol. 31.2013, 3, p. 250-271
|
| Subject: | Website | Webanalyse | Web analytics | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009760653