What you see is what you get? : measuring companies' projected employer image attributes via companies' employment webpages
Year of publication: |
2022
|
---|---|
Authors: | Theurer, Christian P. ; Schäpers, Philipp ; Tumasjan, Andranik ; Welpe, Isabell M. ; Lievens, Filip |
Published in: |
Human resource management. - New York, NY [u.a.] : Wiley, ISSN 1099-050X, ZDB-ID 2004293-0. - Vol. 61.2022, 5, p. 543-561
|
Subject: | CATA | content analysis | employer branding | employer image | third party employment branding |
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