Why the Sock Puppet Got Sacked
| Year of publication: |
2001
|
|---|---|
| Authors: | Schultz, Heidi F. ; Schultz, Don E. |
| Published in: |
Marketing management : a quarterly business management publication of the American Marketing Association. - Chicago, Ill : AMA, ISSN 1061-3846, ZDB-ID 12018028. - Vol. 10.2001, 2, p. 34-39
|