Why do travelers trust TripAdvisor? : antecedents of trust towards consumer-generated media and its influence on recommendation adoption and word of mouth
Year of publication: |
2015
|
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Authors: | Filieri, Raffaele ; Alguezaui, Salma ; McLeay, Fraser |
Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 51.2015, p. 174-185
|
Subject: | Electronic word of mouth | Online trust | Website quality | Information quality | Customer satisfaction | Consumer-generated media | Recommendation adoption | Word of mouth | Virales Marketing | Viral marketing | Vertrauen | Confidence | Social Web | Social web | Kundenzufriedenheit | Konsumentenverhalten | Consumer behaviour | Website | Electronic Commerce | E-commerce | Innovationsakzeptanz | Innovation adoption | Beziehungsmarketing | Relationship marketing | Online-Handel | Online retailing | Personalisierung | Personalization |
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