Why we buy : the science of shopping ; updated and revised for the Internet, the global consumer and beyond
Paco Underhill
| Year of publication: |
2009 ; updated and rev.
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| Authors: | Underhill, Paco |
| Publisher: |
New York, NY [u.a.] : Simon & Schuster |
| Subject: | Verbraucherverhalten | Psychologie |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XII, 306 S. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-1-4165-9524-3 ; 1-4165-9524-4 ; 0-684-84913-5 |
| Classification: | Wirtschaftslehre des Haushalts ; Kultursoziologie: Allgemeines |
| Source: |
Persistent link: https://www.econbiz.de/10009139355