Work-to-unlock rewards : leveraging goals in reward systems to increase consumer persistence
Year of publication: |
2022
|
---|---|
Authors: | Sharif, Marissa A. ; Woolley, Kaitlin |
Published in: |
Journal of consumer research : JCR ; an interdisciplinary journal. - Oxford : Oxford Univ. Press, ISSN 1537-5277, ZDB-ID 2063374-9. - Vol. 49.2022, 4, p. 634-656
|
Subject: | rewards | goals | motivation | persistence | health | tiered | Vergütungssystem | Compensation system | Motivation | Leistungsanreiz | Performance incentive | Konsumentenverhalten | Consumer behaviour | Leistungsmotivation | Work motivation | Leistungsentgelt | Performance pay | Gesundheit | Health |
-
Motivational congruence effect : how rewardsalience and choice influence motivation andperformance
Hendijani, Rosa, (2020)
-
Al Mamun, Md Zahid, (2020)
-
Ren, Ting, (2017)
- More ...
-
Down a rabbit hole : how prior media consumption shapes subsequent media consumption
Woolley, Kaitlin, (2022)
-
Incentives increase relative positivity of review content and enjoyment of review writing
Woolley, Kaitlin, (2021)
-
The effect of categorization on goal progress perceptions and motivation
Sharif, Marissa A., (2020)
- More ...