Young people's preferences for Romanian agro alimentary goods
Year of publication: |
2017
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Authors: | Timiras, Laura Catalina |
Published in: |
Studies and scientific researches / Faculty of Economic Sciences, Centre for Economic Studies and Research, "Vasile Alecsandri University of Bacau". - Bacau : [Verlag nicht ermittelbar], ISSN 2344-1321, ZDB-ID 2733245-7. - 2017, Special issue, p. 102-108
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Subject: | agro alimentary goods | preferences | Romanian brand | foreign brand | Rumänien | Romania | Konsumentenverhalten | Consumer behaviour | Markenführung | Brand management | Markenimage | Brand image | Präferenztheorie | Theory of preferences |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal ; Konferenzbeitrag ; Conference paper |
Language: | English |
Other identifiers: | 10.29358/sceco.v0i0.353 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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