Youth and Con$umption
Year of publication: |
2011
|
---|---|
Authors: | Cook, George R. |
Published in: |
Journal of Consumer Marketing. - Emerald Group Publishing Limited, ISSN 2052-1200, ZDB-ID 2032361-X. - Vol. 28.2011, 7, p. 553-553
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Youth consumption | New media | peer celebrities | Media celebrities | Consumption behaviors | Materialism | Marketing implications | Hong Kong |
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