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isPartOf:"Client centricity : relationship management in banking"
~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Consumer behaviour"
~subject:"Database marketing"
~subject:"Einzelhandel"
~subject:"Structural equation model"
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Search: subject_exact:"Customer retention"
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Consumer behaviour
Database marketing
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Structural equation model
Customer retention
13
Kundenbindung
9
Beziehungsmarketing
8
Konsumentenverhalten
8
Relationship marketing
8
Customer satisfaction
4
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4
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2
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2
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Coussement, Kristof
2
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1
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1
Brunsø, Karen
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1
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1
Delpechitre, Duleep
1
Hansen, Håvard
1
Idbenjra, Khaoula
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Kim, Sang Jin
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1
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1
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1
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1
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1
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1
Tudoran, Ana Alina
1
Verbeke, Willem J. M. I.
1
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1
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1
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1
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Client centricity : relationship management in banking
European journal of marketing : EJM
Industrial marketing management : the international journal for industrial and high-tech firms
Journal of retailing and consumer services
25
SpringerLink / Bücher
14
Journal of business research : JBR
12
Gabler Edition Wissenschaft
8
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
7
Asia Pacific journal of marketing and logistics
6
International journal of contemporary hospitality management
6
Journal of marketing theory and practice
6
Cogent business & management
5
International journal of hospitality management
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
The journal of services marketing
5
Journal of Asian finance, economics and business : JAFEB
4
Journal of marketing analytics : JMA
4
Journal of the Academy of Marketing Science
4
Journal of travel and tourism marketing
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Psychology & marketing
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The journal of applied business research
4
Wirtschaftswissenschaft
4
Australasian marketing journal
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Basler Schriften zum Marketing
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Hamburger Schriften zur Marketingforschung
3
International journal of economic research
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of hospitality marketing & management
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Journal of management research
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Journal of marketing research : JMR
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
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Kundenmanagement & Electronic Commerce
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Services marketing quarterly
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Springer eBook Collection / Business and Economics
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ECONIS (ZBW)
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1
Understanding the role of service innovation behavior on business customer performance and loyalty
Woo, Heeseok
;
Kim, Sang Jin
;
Wang, Huanzhang
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. 41-51
Persistent link: https://www.econbiz.de/10012501935
Saved in:
2
Can customer loyalty to a salesperson be harmful? : examining customer perceptions of salesperson emotional labor strategies post ethical transgressions
Chaker, Nawar N.
;
Beeler, Lisa L.
;
Delpechitre, Duleep
- In:
Industrial marketing management : the international …
96
(
2021
),
pp. 238-253
Persistent link: https://www.econbiz.de/10013194581
Saved in:
3
Uplift modeling and its implications for B2B customer churn prediction : a segmentation-based modeling approach
Caigny, Arno de
;
Coussement, Kristof
;
Verbeke, Wouter
; …
- In:
Industrial marketing management : the international …
99
(
2021
),
pp. 28-39
Persistent link: https://www.econbiz.de/10013206384
Saved in:
4
The effects of introducing and terminating loyalty programs
Melnyk, Valentyna
;
Bijmolt, Tammo H. A.
- In:
European journal of marketing : EJM
49
(
2015
)
3/4
,
pp. 398-419
Persistent link: https://www.econbiz.de/10011309596
Saved in:
5
Improving customer retention management through cost-sensitive learning
Coussement, Kristof
- In:
European journal of marketing : EJM
48
(
2014
)
3/4
,
pp. 477-496
Persistent link: https://www.econbiz.de/10010371318
Saved in:
6
The moderating effects of need for cognition on drivers of customer loyalty
Hansen, Håvard
;
Samuelsen, Bendik M.
;
Sallis, James E.
- In:
European journal of marketing : EJM
47
(
2013
)
8
,
pp. 1157-1176
Persistent link: https://www.econbiz.de/10009786600
Saved in:
7
Extending the prevalent consumer loyalty modelling : the role of habit strength
Olsen, Svein O.
;
Tudoran, Ana Alina
;
Brunsø, Karen
; …
- In:
European journal of marketing : EJM
47
(
2013
)
1/2
,
pp. 303-323
Persistent link: https://www.econbiz.de/10009718525
Saved in:
8
The effect of corporate associations on consumer behaviour
Pérez, Andrea
;
Salmones, María del Mar García de los
; …
- In:
European journal of marketing : EJM
47
(
2013
)
1/2
,
pp. 218-238
Persistent link: https://www.econbiz.de/10009718536
Saved in:
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