//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Handbook of research on effective marketing in contemporary globalism"
~isPartOf:"Marketing intelligence & planning"
~subject:"Consumer behaviour"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Premium products"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Luxury goods
14
Luxusgüter
14
Konsumentenverhalten
12
Beziehungsmarketing
5
Brand management
5
Markenführung
5
Relationship marketing
5
Brand
2
Consumer behavior
2
Customer integration
2
Emotion
2
Internet marketing
2
Kundenintegration
2
Luxury
2
Luxury brands
2
Markenartikel
2
Online-Marketing
2
Social Web
2
Social web
2
USA
2
United States
2
Access-based consumption
1
Affective commitment
1
Age group
1
Altersgruppe
1
Bibliometrics
1
Bibliometrie
1
Brand image
1
Brand loyalty
1
Buyer-seller relationships
1
China
1
Commitment
1
Consumer attitudes
1
Consumer experience
1
Consumption
1
Coronavirus
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Counterfeiting
1
more ...
less ...
Online availability
All
Undetermined
7
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
12
Aufsatz in Zeitschrift
12
Language
All
English
12
Author
All
Phau, Ian
2
Arli, Denni
1
Butcher, Luke
1
Chen, Annie Huiling
1
Cherrier, Helene
1
Coates, Nigel
1
Custance, Paul
1
Eugene Cheng-xi Aw
1
Fernando, Angeline Gautami
1
Gupta, Damini Goyal
1
Jain, Sheetal
1
Jain, Varsha
1
Jin, Seung-A Annie
1
Kumar, Prashant
1
Li, Ning
1
Mishra, Sita
1
Omkar Dastane
1
Peng, Norman
1
Perry, Sue
1
Robson, Andrew
1
Saxena, Garima
1
Shimul, Anwar Sadat
1
Shin, Hyunju
1
Sung, Billy
1
Teah, Kevin
1
Tjiptono, Fandy
1
Walley, Keith
1
Zampetakis, Leonidas A.
1
Zha, Tao
1
copley, Paul
1
more ...
less ...
Published in...
All
Handbook of research on effective marketing in contemporary globalism
Marketing intelligence & planning
Journal of business research : JBR
141
Journal of retailing and consumer services
78
The journal of brand management : an international journal
47
Journal of fashion marketing and management
43
The journal of product & brand management
34
International journal of hospitality management
27
Psychology & marketing
25
Journal of international consumer marketing
24
Journal of global fashion marketing : JGfM
20
International marketing review
17
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
17
International journal of advertising : the review of marketing communications
16
International journal of retail & distribution management
16
Asia Pacific journal of marketing and logistics
15
Journal of travel and tourism marketing
14
International journal of consumer studies
13
The Oxford handbook of luxury business
13
Luxury marketing : a challenge for theory and practice
11
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
8
Cogent business & management
8
European journal of marketing
8
Journal of consumer behaviour
8
Journal of hospitality marketing & management
8
Journal of revenue and pricing management
8
The journal of consumer marketing
8
International journal of contemporary hospitality management
7
Journal of strategic marketing
7
Qualitative market research : an international journal
7
The Cornell hospitality quarterly
7
Young consumers : insight and ideas for responsible marketers
7
International journal of business and globalisation : IJBG
6
Journal of Islamic marketing : JIMA
6
Journal of business ethics : JBE
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
Journal of marketing
6
Journal of marketing management : MM
6
Journal of retailing
6
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
6
Strategic change
6
more ...
less ...
Source
All
ECONIS (ZBW)
12
Showing
1
-
10
of
12
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Social media marketing for luxury brands : parasocial interactions and empowerment for enhanced loyalty and willingness to pay a premium
Zha, Tao
;
Eugene Cheng-xi Aw
;
Omkar Dastane
;
Fernando, …
- In:
Marketing intelligence & planning
41
(
2023
)
8
,
pp. 1138-1161
Persistent link: https://www.econbiz.de/10014428928
Saved in:
2
Luxury customer's motivations to adopt gamification
Jain, Sheetal
;
Mishra, Sita
;
Saxena, Garima
- In:
Marketing intelligence & planning
41
(
2023
)
2
,
pp. 156-170
Persistent link: https://www.econbiz.de/10014253344
Saved in:
3
Luxury experience and consumer behavior : a literature review
Gupta, Damini Goyal
;
Shin, Hyunju
;
Jain, Varsha
- In:
Marketing intelligence & planning
41
(
2023
)
2
,
pp. 199-213
Persistent link: https://www.econbiz.de/10014253348
Saved in:
4
Luxury consumption amidst the COVID-19 pandemic
Kumar, Prashant
- In:
Marketing intelligence & planning
41
(
2023
)
1
,
pp. 62-82
Persistent link: https://www.econbiz.de/10013532109
Saved in:
5
CSR motives on situational scepticism towards luxury brands
Teah, Kevin
;
Sung, Billy
;
Phau, Ian
- In:
Marketing intelligence & planning
40
(
2022
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10013172878
Saved in:
6
Uniqueness and status consumption in Generation Y consumers : does moderation exist?
Butcher, Luke
;
Phau, Ian
;
Shimul, Anwar Sadat
- In:
Marketing intelligence & planning
35
(
2017
)
5
,
pp. 673-687
Persistent link: https://www.econbiz.de/10011774650
Saved in:
7
God blesses those who wear Prada : exploring the impact of religiousness on attitudes toward luxury among the youth of Indonesia
Arli, Denni
;
Cherrier, Helene
;
Tjiptono, Fandy
- In:
Marketing intelligence & planning
34
(
2016
)
1
,
pp. 61-79
Persistent link: https://www.econbiz.de/10011459194
Saved in:
8
Diners' loyalty towards luxury restaurants : the moderating role of product knowledge
Peng, Norman
;
Chen, Annie Huiling
- In:
Marketing intelligence & planning
33
(
2015
)
2
,
pp. 179-196
Persistent link: https://www.econbiz.de/10011326048
Saved in:
9
Luxury brand commitment : a study of Chinese consumers
Li, Ning
;
Robson, Andrew
;
Coates, Nigel
- In:
Marketing intelligence & planning
32
(
2014
)
7
,
pp. 769-793
Persistent link: https://www.econbiz.de/10010423287
Saved in:
10
The emotional dimension of the consumption of luxury counterfeit goods : an empirical taxonomy
Zampetakis, Leonidas A.
- In:
Marketing intelligence & planning
32
(
2014
)
1
,
pp. 21-40
Persistent link: https://www.econbiz.de/10010252038
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->