//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
~isPartOf:"Journal of marketing"
~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
~isPartOf:"Services marketing quarterly"
~subject:"Customer service"
~subject:"relationship marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Beziehungsmanagement"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Customer service
relationship marketing
Beziehungsmarketing
315
Relationship marketing
315
Consumer behaviour
128
Konsumentenverhalten
128
Customer satisfaction
88
Kundenzufriedenheit
88
Dienstleistungsqualität
83
Service quality
83
Lieferantenmanagement
44
Supplier relationship management
44
Brand management
36
Markenführung
36
USA
29
United States
29
Customer value
28
Kundenwert
28
Social Web
28
Social web
28
Marketing management
24
Marketingmanagement
24
Brand image
23
Markenimage
23
Beschwerdemanagement
21
Complaint management
21
Customer integration
21
Kundenintegration
21
Kundenservice
21
customer satisfaction
21
Confidence
20
Vertrauen
20
Brand
19
Einzelhandel
19
Internet marketing
19
Markenartikel
19
Online-Marketing
19
Retail trade
19
B-to-B-Marketing
17
Business-to-business marketing
17
more ...
less ...
Online availability
All
Undetermined
31
Free
1
Type of publication
All
Article
47
Type of publication (narrower categories)
All
Article in journal
47
Aufsatz in Zeitschrift
47
Language
All
English
43
German
4
Author
All
Palmatier, Robert W.
4
Amoako, George Kofi
2
Pilny, Henrietta Leonie
2
Ruyter, Ko de
2
Thaichon, Park
2
Ahn, Jinwoo
1
Alavi, Sascha
1
Andrews, Michelle
1
Arnold, Mark J.
1
Babay, Hanene
1
Bahia, Kamilia
1
Barbosa, Maria de Lourdes de Azevedo
1
Bautista, Reynaldo
1
Bavalur, Amulya Sai
1
Bei, Zhiling
1
Belz, Christian
1
Best, Al M.
1
Bitner, Mary Jo
1
Bolander, Willy
1
Brown, Stephen Walter
1
Caesar, Livingstone D.
1
Caliskan, Aylin
1
Casidy, Riza
1
Certosimo, Alfred
1
Challagalla, Goutam
1
Claro, Danny Pimentel
1
Clouse, Shawn F.
1
Coble, Kyle
1
Coe, Julie M.
1
Cote, Joseph A.
1
Dahl, Darren W.
1
Dant, Rajiv P.
1
Dean, Dwane H.
1
Dixon, Matthew
1
Duncan, Ewan
1
Eggert, Andreas
1
Falk, Tomas
1
Fang, Eric
1
Farias, Salomão Alencar de
1
Freeman, Karen
1
more ...
less ...
Published in...
All
Harvard-Business-Manager : das Wissen der Besten
Journal of marketing
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
Services marketing quarterly
The journal of services marketing
39
Journal of retailing and consumer services
36
Journal of business research : JBR
32
International journal of hospitality management
30
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
25
Journal of service research : JSR
19
The service industries journal
19
Journal of service research
17
SpringerLink / Bücher
14
Journal of strategic marketing
13
International journal of contemporary hospitality management
10
Journal of service theory and practice
10
Journal of service theory and practice : JSTP
10
Managing service quality : MSQ ; an international journal
9
International journal of business and economics
8
Journal of hospitality marketing & management
8
Journal of the Academy of Marketing Science
8
Service business
8
Cogent business & management
7
International journal of services and operations management
7
Journal of international marketing
7
Journal of retailing
7
Psychology & marketing
7
Developing digital marketing : relationship perspectives
6
Gabler Edition Wissenschaft
6
International journal of consumer studies
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
Journal of marketing management : MM
6
Journal of service management
6
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
6
European journal of marketing
5
European journal of marketing : EJM
5
European research studies
5
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
5
International journal of quality and service sciences
5
International journal of services and standards
5
International journal of services, economics and management
5
more ...
less ...
Source
All
ECONIS (ZBW)
47
Showing
1
-
10
of
47
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Service agent driven co-created caring in chat-based customer service encounters
Heinonen, Johanna
;
Sthapit, Erose
- In:
Services marketing quarterly
45
(
2024
)
1
,
pp. 1-24
Persistent link: https://www.econbiz.de/10014513536
Saved in:
2
The one-party versus third-party platform conundrum : how can brands thrive?
Bei, Zhiling
;
Gielens, Katrijn
- In:
Journal of marketing
87
(
2023
)
2
,
pp. 253-274
Persistent link: https://www.econbiz.de/10014245087
Saved in:
3
Perceived brand relationship orientation : conceptual analysis and dimensions identification
Bahia, Kamilia
;
Babay, Hanene
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10013549031
Saved in:
4
Transfer of autonomous sensory meridian response (ASMR) to relationship marketing : potential effects on perceived customer intimacy
Pilny, Henrietta Leonie
;
Papen, Marie-Christin
; …
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
1
,
pp. 29-61
Persistent link: https://www.econbiz.de/10013549033
Saved in:
5
The platformization of brands
Wichmann, Julian R. K.
;
Wiegand, Nico
;
Reinartz, Werner J.
- In:
Journal of marketing
86
(
2022
)
1
,
pp. 109-131
Persistent link: https://www.econbiz.de/10012794732
Saved in:
6
Understanding the impact of relationship disruptions
Schmitz, Christian
;
Frieß, Maximilian
;
Alavi, Sascha
; …
- In:
Journal of marketing
84
(
2020
)
1
,
pp. 66-87
Persistent link: https://www.econbiz.de/10012176435
Saved in:
7
Highlighting effort versus talent in service employee performance : customer attributions and responses
Leung, Fine F.
;
Kim, Sara
;
Tse, Caleb H.
- In:
Journal of marketing
84
(
2020
)
3
,
pp. 106-121
Persistent link: https://www.econbiz.de/10012214934
Saved in:
8
Online engagement and the role of digital influencers in product endorsement on Instagram
Silva, Marianny Jessica de Brito
;
Farias, Salomão …
- In:
Journal of relationship marketing : innovations and …
19
(
2020
)
2
,
pp. 133-163
Persistent link: https://www.econbiz.de/10012258651
Saved in:
9
An integrated B2B guanxi model : a Taiwan perspective
Kuo, Min-Jon
;
Zhu, Dauw-Song
;
White, Louis P.
- In:
Journal of relationship marketing : innovations and …
19
(
2020
)
4
,
pp. 309-328
Persistent link: https://www.econbiz.de/10012312407
Saved in:
10
The unintended consequence of price-based service recovery incentives
Kanuri, Vamsi K.
;
Andrews, Michelle
- In:
Journal of marketing
83
(
2019
)
5
,
pp. 57-77
Persistent link: https://www.econbiz.de/10012176134
Saved in:
1
2
3
4
5
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->