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isPartOf:"Journal of business research : JBR"
~subject:"Relationship marketing"
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Relationship marketing
Online retailing
212
Online-Handel
212
Consumer behaviour
168
Konsumentenverhalten
168
Internet marketing
70
Online-Marketing
70
E-commerce
69
Electronic Commerce
69
Social Web
44
Social web
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Viral marketing
44
Virales Marketing
44
Einzelhandel
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Retail trade
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Beziehungsmarketing
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Customer satisfaction
19
Kundenzufriedenheit
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Confidence
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Vertrauen
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Vertriebsweg
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Dienstleistungsqualität
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Personalization
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Service quality
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Online reviews
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Website
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Brand management
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Internet
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Markenführung
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Emotion
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Online shopping
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Personalisierung
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Virtual reality
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Virtuelle Realität
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Brand image
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Hellström, Daniel
2
Hjort, Klas
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Vakulenko, Yulia
2
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1
Acquila-Natale, Emiliano
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Agarwal, Manoj Kumar
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Alavi, Sascha
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Apiradee Wongkitrungrueng
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Bader-El-Den, Mohamed
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Bi, Qingqing
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Journal of business research : JBR
Journal of retailing and consumer services
88
International journal of electronic marketing and retailing : IJEMR
21
International journal of retail & distribution management
16
Electronic commerce research
15
International journal of business information systems : IJBIS
15
International journal of internet marketing and advertising : IJIMA
15
International journal of electronic commerce : IJEC
13
International journal of electronic customer relationship management : IJECRM
13
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
13
Journal of internet commerce
13
Journal of retailing
13
Asia Pacific journal of marketing and logistics
12
International journal of retail and distribution management
12
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
12
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
11
International journal of e-business research : an official publication of the Information Resources Management Association
11
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
11
The international review of retail, distribution and consumer research
10
Management science : journal of the Institute for Operations Research and the Management Sciences
9
International journal of technology marketing : IJTMkt
8
Journal of electronic commerce research : JECR
8
Journal of strategic marketing
8
The service industries journal
8
Cogent business & management
7
Journal of management information systems : JMIS
7
Marketing intelligence & planning
7
The journal of services marketing
7
Information systems research : ISR
6
International journal of electronic business : IJEB
6
International journal of production economics
6
International journal of production research
6
Journal of customer behaviour
6
Journal of open innovation : technology, market, and complexity
6
Journal of operations management
6
Journal of the Academy of Marketing Science
6
Psychology & marketing
6
SpringerLink / Bücher
6
Technological forecasting & social change : an international journal
6
Tourism management : research, policies, practice
6
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ECONIS (ZBW)
37
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1
Understanding consumer behavior during and after a Pandemic : implications for customer lifetime value prediction models
Tudoran, Ana Alina
;
Thomsen, Charlotte Hjerrild
; …
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-19
Persistent link: https://www.econbiz.de/10014548015
Saved in:
2
Ripping off regular consumers? : the antecedents and consequences of consumers' perceptions of e-commerce platforms' digital power abuse
Chen, Qian
;
Wang, Yumeng
;
Gong, Yeming
;
Liu, Shan
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014368198
Saved in:
3
Reappraising the roles of review valence and conflict in online relationships
Liu, Ran
;
Ford, John B.
;
Zhang, Weiyong
;
Bonnici, Joseph
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014383191
Saved in:
4
Transferring in-store experience to online : An omnichannel strategy for DIY customers' enhanced brand resonance and co-creative actions
Suh, Taewon
;
Moradi, Masoud
- In:
Journal of business research : JBR
168
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014434840
Saved in:
5
Positive or negative spillover? : the influence of online channel satisfaction on offline channel adoption
Teng, Hongxin
;
Xia, Qinying
;
Shou, Jiayi
;
Zhao, Jing
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013468724
Saved in:
6
Innovation activity and the outcomes of B2C, B2B, and B2G E-Commerce in EU countries
Škare, Marinko
;
Gavurova, Beata
;
Rigelsky, Martin
- In:
Journal of business research : JBR
163
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014303686
Saved in:
7
Triggering brand switching in online stores : the effectiveness of recommendations for private labels versus national brands
Kobuszewski Volles, Barbara
;
Van Kerckhove, Anneleen
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014304087
Saved in:
8
Strategic orientation towards digitization to improve supermarket loyalty in an omnichannel context
Cuesta-Valiño, Pedro
;
Gutiérrez-Rodríguez, Pablo
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013534155
Saved in:
9
How digitalized interactive platforms create new value for customers by integrating B2B and B2C models? : an empirical study in China
He, Jiaxun
;
Zhang, Shuang
- In:
Journal of business research : JBR
142
(
2022
),
pp. 694-706
Persistent link: https://www.econbiz.de/10013168453
Saved in:
10
The role of perceived value, trust and engagement in the C2C online secondary marketplace
Moriuchi, Emi
;
Takahashi, Ikuo
- In:
Journal of business research : JBR
148
(
2022
),
pp. 76-88
Persistent link: https://www.econbiz.de/10013325448
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