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isPartOf:"Journal of customer behaviour"
~subject:"Supplier relationship management"
~subject:"United States"
~type_genre:"Article in journal"
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Supplier relationship management
United States
B-to-B-Marketing
13
Business-to-business marketing
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Beziehungsmarketing
6
Lieferantenmanagement
6
Relationship marketing
6
E-commerce
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Alibaba
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B2B trade fair performance
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Kooli, Kaouther
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Barley, Nicholas
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Bolat, Elvira
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Brennan, Ross
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Cockayne, David
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Cornwell, Victoria
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Croft, Robin
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Gȩbarowski, Marcin
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Journal of customer behaviour
Industrial marketing management : the international journal for industrial and high-tech firms
350
The journal of business & industrial marketing
155
Journal of business-to-business marketing
80
Journal of business research : JBR
72
Journal of marketing
12
The journal of personal selling & sales management : JPSSM
11
Journal of the Academy of Marketing Science
10
Marketing intelligence & planning
10
Journal of personal selling & sales management
8
Journal of strategic marketing
8
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
7
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
7
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of service research
6
European journal of marketing : EJM
5
Harvard business review : HBR
5
International journal of procurement management
5
Journal of business market management : JBM
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
Journal of marketing management : MM
5
Journal of marketing research
5
The journal of services marketing
5
The service industries journal
5
Asia Pacific journal of marketing and logistics
4
Cogent business & management
4
European journal of marketing
4
International business and economics research journal
4
International journal of services and operations management
4
Journal of marketing analytics : JMA
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
Journal of revenue and pricing management
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Marketing theory
4
Production and operations management : an international journal of the Production and Operations Management Society
4
The journal of product & brand management
4
Asia Pacific business review
3
Business horizons
3
Electronic markets : the international journal on networked business
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ECONIS (ZBW)
7
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1
B2B trade fairs and promise management as a relationship marketing concept
Siemieniako, Dariusz
;
Gȩbarowski, Marcin
- In:
Journal of customer behaviour
16
(
2017
)
3
,
pp. 237-261
Persistent link: https://www.econbiz.de/10011816964
Saved in:
2
Editorial: current issues and challenges in B2B marketing
Kooli, Kaouther
- In:
Journal of customer behaviour
15
(
2016
)
1
,
pp. 1-2
Persistent link: https://www.econbiz.de/10011655439
Saved in:
3
Redefining B2B relationship marketing : insight form postmodern Alibaba
Cockayne, David
- In:
Journal of customer behaviour
15
(
2016
)
1
,
pp. 49-66
Persistent link: https://www.econbiz.de/10011655455
Saved in:
4
Exploring CRM and SRM user satisfaction in B2B relationship management
Kooli, Kaouther
;
Ben Mansour, Kaouther
;
Cornwell, Victoria
- In:
Journal of customer behaviour
15
(
2016
)
1
,
pp. 81-95
Persistent link: https://www.econbiz.de/10011655460
Saved in:
5
A qualitative inquiry into customers' perspectives on branding and the role of digital technologies in B2B : a case study of Panasonic
Strong, Jack
;
Bolat, Elvira
- In:
Journal of customer behaviour
15
(
2016
)
1
,
pp. 97-116
Persistent link: https://www.econbiz.de/10011655461
Saved in:
6
Google me senseless : skills and expertise that B2B firms are looking for in graduates today : commentary
Barley, Nicholas
- In:
Journal of customer behaviour
15
(
2016
)
1
,
pp. 15-30
Persistent link: https://www.econbiz.de/10011655452
Saved in:
7
The use of social media in B2B marketing and branding : an exploratory study
Brennan, Ross
;
Croft, Robin
- In:
Journal of customer behaviour
11
(
2012
)
2
,
pp. 101-115
Persistent link: https://www.econbiz.de/10009664034
Saved in:
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