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isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~subject:"Bewertung"
~subject:"Brand management"
~subject:"Internet marketing"
~subject:"Service quality"
~subject:"Website"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Webdesign"
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Bewertung
Brand management
Internet marketing
Service quality
Website
Consumer behaviour
24
Konsumentenverhalten
24
Online-Marketing
22
E-commerce
15
Electronic Commerce
15
Online retailing
10
Online-Handel
10
Hotel industry
7
Hotellerie
7
Social Web
7
Social web
7
Beziehungsmarketing
6
Relationship marketing
6
Dienstleistungsqualität
5
Advertising effects
4
Customer satisfaction
4
Großbritannien
4
Internet
4
Kundenzufriedenheit
4
United Kingdom
4
Werbewirkung
4
Benutzerschnittstelle
3
Confidence
3
Emotion
3
Markenführung
3
Media usage
3
Mediennutzung
3
Social network
3
Soziales Netzwerk
3
Tourism marketing
3
Tourismusmarketing
3
User interface
3
Vertrauen
3
Agent-based modeling
2
Agentenbasierte Modellierung
2
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16
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1
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Article
40
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Aufsatz in Zeitschrift
Article in journal
40
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English
40
Author
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Urban, Glen L.
6
Hauser, John R.
5
Liberali, Guilherme
5
Braun, Michael
4
Gelman, Andrew
2
Gittins, John
2
Jeong, Miyoung
2
Sismeiro, Catarina
2
Varian, Hal R.
2
Ahn, Young-joo
1
Aluri, Ajay
1
Amyx, Cinda
1
Ariely, Dan
1
Bilgihan, Anil
1
Bordley, Robert F.
1
Bucklin, Randolph E.
1
Campbell, Colin L.
1
Chance, Zoe͏̈
1
Chen, Hsiangting Shatina
1
Chintagunta, Pradeep K.
1
Chiu, Hung-Chang
1
Chiu, Hung-chang
1
Cranage, David A.
1
Currim, Imran S.
1
Dang, Chu
1
De los Santos, Babur
1
Evans, Nathaniel J.
1
Ewing, Michael
1
Finn, Adam
1
Fong, Davis Ka Chio
1
Fossen, Beth L.
1
Frank, Tema
1
Frost, Jeana H.
1
Gregor, Shirley
1
Ha, Hong Youl
1
Ha, Louisa
1
He, Shan
1
Hernández, José M.
1
Herrero, Ángel
1
Hoffmann, Stefan
1
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
International journal of contemporary hospitality management
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Journal of retailing and consumer services
53
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
43
Journal of business research : JBR
43
Journal of internet commerce
43
International journal of business information systems : IJBIS
34
Tourism management : research, policies, practice
33
Journal of travel and tourism marketing
32
International journal of internet marketing and advertising : IJIMA
31
International journal of electronic marketing and retailing : IJEMR
29
International journal of hospitality management
29
International journal of e-business research : an official publication of the Information Resources Management Association
28
International journal of electronic commerce : IJEC
27
Journal of hospitality marketing & management
24
Journal of electronic commerce research : JECR
23
International journal of electronic business
18
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
17
International journal of retail & distribution management
16
Electronic commerce research
15
Journal of fashion marketing and management
15
Journal of marketing communications
15
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
15
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
14
Journal of management information systems : JMIS
13
Management information systems : mis quarterly
13
Journal of business ethics : JOBE
12
Journal of vacation marketing : an international journal
12
Technological forecasting & social change : an international journal
12
The service industries journal
12
Information systems research : ISR
11
Journal of organizational computing and electronic commerce
11
Tourism management perspectives : TMP
11
Journal of advertising research
10
Tourism analysis : an interdisciplinary tourism & hospitality journal
10
Electronic commerce research and applications
9
Global business review
9
Health marketing quarterly
9
Psychology & marketing
9
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ECONIS (ZBW)
40
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1
Haute cuisine three-star restaurants’ representation on websites and dining guides : a lexicometric analysis
Montargot, Nathalie
;
Kallmünzer, Andreas
;
Kraus, Sascha
- In:
International journal of contemporary hospitality management
34
(
2022
)
9
,
pp. 3376-3393
Persistent link: https://www.econbiz.de/10013412897
Saved in:
2
The moderating role of mobile promotion during current and subsequent purchasing occasions : the case of restaurant delivery services
Pan, Huifeng
;
Ha, Hong Youl
- In:
International journal of contemporary hospitality management
34
(
2022
)
2
,
pp. 601-622
Persistent link: https://www.econbiz.de/10013164481
Saved in:
3
Measuring the impact of product placement with brand-related social media conversations and website traffic
Fossen, Beth L.
;
Schweidel, David A.
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
3
,
pp. 481-499
Persistent link: https://www.econbiz.de/10012038422
Saved in:
4
Search and learning at a daily deals website
Hu, Mantian
;
Dang, Chu
;
Chintagunta, Pradeep K.
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
4
,
pp. 609-642
Persistent link: https://www.econbiz.de/10012059805
Saved in:
5
App adoption : the effect on purchasing of customers who have used a mobile website previously
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 16-34
Persistent link: https://www.econbiz.de/10012060909
Saved in:
6
Using websites to recruit franchisee candidates
López-Fernández, Begoña
;
Perrigot, Rozenn
- In:
Journal of interactive marketing : a quarterly …
42
(
2018
),
pp. 80-94
Persistent link: https://www.econbiz.de/10011873137
Saved in:
7
Do colors change realities in online shopping?
Hsieh, Yi-Ching
;
Chiu, Hung-Chang
;
Tang, Yun-Chia
;
Lee, …
- In:
Journal of interactive marketing : a quarterly …
41
(
2018
),
pp. 14-27
Persistent link: https://www.econbiz.de/10011844926
Saved in:
8
The role of a companion banner and sponsorship transparency in recognizing and evaluating article-style native advertising
Campbell, Colin L.
;
Evans, Nathaniel J.
- In:
Journal of interactive marketing : a quarterly …
43
(
2018
),
pp. 17-32
Persistent link: https://www.econbiz.de/10011920045
Saved in:
9
An updated comprehensive review of website evaluation studies in hospitality and tourism
Sun, Sunny
;
Fong, Davis Ka Chio
;
Law, Chun Hung Roberts
; …
- In:
International journal of contemporary hospitality management
29
(
2017
)
1
,
pp. 355-373
Persistent link: https://www.econbiz.de/10011611225
Saved in:
10
Customers' perceived website service quality and its effects on e-loyalty
Jeon, Myunghee Mindy
;
Jeong, Miyoung
- In:
International journal of contemporary hospitality management
29
(
2017
)
1
,
pp. 438-457
Persistent link: https://www.econbiz.de/10011611261
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