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isPartOf:"Journal of marketing management : MM"
~isPartOf:"Marketing intelligence & planning"
~subject:"Complaint management"
~subject:"Customer satisfaction"
~subject:"Kundenintegration"
~subject:"United States"
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Search: subject_exact:"Beziehungsmanagement"
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Complaint management
Customer satisfaction
Kundenintegration
United States
Beziehungsmarketing
179
Relationship marketing
179
Consumer behaviour
82
Konsumentenverhalten
82
Brand management
37
Markenführung
37
Brand image
31
Markenimage
31
Kundenzufriedenheit
29
Dienstleistungsqualität
28
Service quality
28
Social Web
27
Social web
27
Customer integration
26
Internet marketing
26
Online-Marketing
26
Brand
21
Markenartikel
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Marketing management
17
Marketingmanagement
17
Lieferantenmanagement
15
Supplier relationship management
15
Brand loyalty
13
Einzelhandel
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Retail trade
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Customer value
11
Kundenwert
11
Beschwerdemanagement
10
Emotion
10
Online retailing
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Online-Handel
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USA
10
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Customer engagement
9
Markentreue
9
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66
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66
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66
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Hollebeek, Linda D.
4
Conduit, Jodie
3
Bang, Nguyen
2
Buttle, Francis A.
2
Johnson, Lester W.
2
Leckie, Civilai
2
Malthouse, Edward C.
2
Melewar, T. C.
2
Nyadzayo, Munyaradzi
2
Abratt, Russell
1
Agrawal, Rajat
1
Ali, Maged
1
Ang, Lawrence
1
Bapat, Dhananjay
1
Baron, Steve
1
Baumann, Jasmin
1
Bharti, Kumkum
1
Bjelic, Marija
1
Bowden, Jana
1
Braun, Jakob
1
Bridson, Kerrie
1
Brito, Eliane Pereira Zamith
1
Brodie, Roderick J.
1
Brodie, Ronderick J.
1
Calder, Bobby J.
1
Cambra-Fierro, Jesus
1
Cardinale, Sylvia
1
Carlson, Jamie
1
Cassidy, Kim
1
Celuch, Kevin
1
Chang, Kirk
1
Chaniotakis, Ioannis E.
1
Chiang, Chang-Tang
1
Christodoulides, George
1
Coelho, Filipe
1
Collinger, Tom
1
Davey, Bill
1
Dennis, Charles
1
Dias, Helison Bertoli Alves
1
Dimitrovski, Darko
1
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Published in...
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Journal of marketing management : MM
Marketing intelligence & planning
Journal of retailing and consumer services
308
Journal of business research : JBR
235
International journal of hospitality management
171
The journal of services marketing
146
The service industries journal
87
Industrial marketing management : the international journal for industrial and high-tech firms
81
Journal of hospitality marketing & management
74
Journal of service research : JSR
67
Journal of travel and tourism marketing
66
International journal of contemporary hospitality management
64
Journal of service management
62
Tourism management : research, policies, practice
61
Journal of the Academy of Marketing Science
58
Services marketing quarterly
56
Journal of strategic marketing
55
The journal of business & industrial marketing
55
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
53
Service business
52
Cogent business & management
47
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
44
Asia Pacific journal of marketing and logistics
42
Psychology & marketing
42
SpringerLink / Bücher
42
Journal of marketing
39
International journal of electronic customer relationship management : IJECRM
36
The international journal of bank marketing : IJBM
36
The TQM journal : the international review of organizational improvement
35
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
34
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
32
Journal of service research
32
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
31
The journal of product & brand management
31
European journal of marketing : EJM
30
The international review of retail, distribution and consumer research
30
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
28
Journal of retailing
28
International journal of electronic marketing and retailing : IJEMR
27
International journal of quality and service sciences
27
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ECONIS (ZBW)
66
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1
The impact of financial performance and corporate reputation on customer purchases : the role of stakeholders and brand value in the automotive sector
Sánchez-Iglesias, Nuria
;
García-Madariaga, Jesús
; …
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 23-39
Persistent link: https://www.econbiz.de/10014469191
Saved in:
2
Low-literate customer experience : an empirical exploration
Mishra, Anubhav A.
;
Verma, Megha
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 59-83
Persistent link: https://www.econbiz.de/10014469193
Saved in:
3
Luxury customer's motivations to adopt gamification
Jain, Sheetal
;
Mishra, Sita
;
Saxena, Garima
- In:
Marketing intelligence & planning
41
(
2023
)
2
,
pp. 156-170
Persistent link: https://www.econbiz.de/10014253344
Saved in:
4
How customers respond to social media advertising
Yang, Ping
;
Li, Kefang
;
Ji, Chunli
- In:
Marketing intelligence & planning
41
(
2023
)
2
,
pp. 229-243
Persistent link: https://www.econbiz.de/10014253352
Saved in:
5
Decoding consumers' CSR scepticism : service recovery experience perspective
Kushwah, Mihir Kumar
;
Srivastava, Himanshu Shekhar
- In:
Marketing intelligence & planning
41
(
2023
)
3
,
pp. 265-278
Persistent link: https://www.econbiz.de/10014312974
Saved in:
6
Consumer discrimination in service recovery situations
Rohden, Simoni F.
;
Santos, Cristiane Pizzutti dos
- In:
Marketing intelligence & planning
41
(
2023
)
3
,
pp. 293-309
Persistent link: https://www.econbiz.de/10014312978
Saved in:
7
Online complaint handling : a text analytics-based classification framework
Yelkenci, Birce Dobrucalı
;
Özdağoğlu, Güzin
; …
- In:
Marketing intelligence & planning
41
(
2023
)
5
,
pp. 557-573
Persistent link: https://www.econbiz.de/10014313058
Saved in:
8
Customer participation, innovative aspects of services and outcomes
Nyadzayo, Munyaradzi
;
Leckie, Civilai
;
Johnson, Lester W.
- In:
Marketing intelligence & planning
41
(
2023
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10013532100
Saved in:
9
How online shopping experiences shape consumer webrooming behavior
Schiessl, Djonata
;
Korelo, Jose
;
Dias, Helison Bertoli Alves
- In:
Marketing intelligence & planning
41
(
2023
)
1
,
pp. 16-30
Persistent link: https://www.econbiz.de/10013532103
Saved in:
10
Customer value, customer engagement, and customer-based brand equity in the context of a digital payment app
Bapat, Dhananjay
;
Hollebeek, Linda D.
- In:
Marketing intelligence & planning
41
(
2023
)
7
,
pp. 837-853
Persistent link: https://www.econbiz.de/10014381221
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