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isPartOf:"Journal of marketing management : MM"
~isPartOf:"Marketing intelligence & planning"
~subject:"Customer satisfaction"
~subject:"Kundenintegration"
~subject:"United States"
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Search: subject_exact:"Beziehungsmanagement"
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Customer satisfaction
Kundenintegration
United States
Beziehungsmarketing
179
Relationship marketing
179
Consumer behaviour
82
Konsumentenverhalten
82
Brand management
37
Markenführung
37
Brand image
31
Markenimage
31
Kundenzufriedenheit
29
Dienstleistungsqualität
28
Service quality
28
Social Web
27
Social web
27
Customer integration
26
Internet marketing
26
Online-Marketing
26
Brand
21
Markenartikel
21
Marketing management
17
Marketingmanagement
17
Lieferantenmanagement
15
Supplier relationship management
15
Brand loyalty
13
Einzelhandel
13
Retail trade
13
Customer value
11
Kundenwert
11
Beschwerdemanagement
10
Complaint management
10
Emotion
10
Online retailing
10
Online-Handel
10
USA
10
Confidence
9
Customer engagement
9
Markentreue
9
Vertrauen
9
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61
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61
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2
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1
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English
61
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Hollebeek, Linda D.
4
Conduit, Jodie
3
Bang, Nguyen
2
Johnson, Lester W.
2
Leckie, Civilai
2
Malthouse, Edward C.
2
Melewar, T. C.
2
Nyadzayo, Munyaradzi
2
Abratt, Russell
1
Agrawal, Rajat
1
Ali, Maged
1
Bapat, Dhananjay
1
Baron, Steve
1
Baumann, Jasmin
1
Bharti, Kumkum
1
Bjelic, Marija
1
Bowden, Jana
1
Bridson, Kerrie
1
Brito, Eliane Pereira Zamith
1
Brodie, Roderick J.
1
Brodie, Ronderick J.
1
Calder, Bobby J.
1
Cambra-Fierro, Jesus
1
Cardinale, Sylvia
1
Carlson, Jamie
1
Cassidy, Kim
1
Celuch, Kevin
1
Chang, Kirk
1
Chaniotakis, Ioannis E.
1
Chiang, Chang-Tang
1
Christodoulides, George
1
Coelho, Filipe
1
Collinger, Tom
1
Davey, Bill
1
Dennis, Charles
1
Dias, Helison Bertoli Alves
1
Dimitrovski, Darko
1
Díaz Martín, Ana María
1
El-Manstrly, Dahlia
1
Evans, Jody
1
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Journal of marketing management : MM
Marketing intelligence & planning
Journal of retailing and consumer services
304
Journal of business research : JBR
235
International journal of hospitality management
163
The journal of services marketing
142
Industrial marketing management : the international journal for industrial and high-tech firms
82
The service industries journal
78
Journal of hospitality marketing & management
68
Journal of travel and tourism marketing
67
Journal of service research : JSR
65
Journal of service management
62
International journal of contemporary hospitality management
61
Journal of strategic marketing
60
Tourism management : research, policies, practice
59
Journal of the Academy of Marketing Science
55
Services marketing quarterly
55
The journal of business & industrial marketing
55
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
52
Service business
51
Cogent business & management
49
Asia Pacific journal of marketing and logistics
42
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
41
Psychology & marketing
41
Journal of service research
37
SpringerLink / Bücher
37
The TQM journal : the international review of organizational improvement
37
International journal of electronic customer relationship management : IJECRM
36
Journal of marketing
36
The international journal of bank marketing : IJBM
35
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
33
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
32
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
31
The international review of retail, distribution and consumer research
31
The journal of product & brand management
31
European journal of marketing : EJM
29
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
28
International journal of electronic marketing and retailing : IJEMR
27
The journal of brand management : an international journal
27
International journal of quality and service sciences
26
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ECONIS (ZBW)
61
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1
The impact of financial performance and corporate reputation on customer purchases : the role of stakeholders and brand value in the automotive sector
Sánchez-Iglesias, Nuria
;
García-Madariaga, Jesús
; …
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 23-39
Persistent link: https://www.econbiz.de/10014469191
Saved in:
2
Low-literate customer experience : an empirical exploration
Mishra, Anubhav A.
;
Verma, Megha
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 59-83
Persistent link: https://www.econbiz.de/10014469193
Saved in:
3
Luxury customer's motivations to adopt gamification
Jain, Sheetal
;
Mishra, Sita
;
Saxena, Garima
- In:
Marketing intelligence & planning
41
(
2023
)
2
,
pp. 156-170
Persistent link: https://www.econbiz.de/10014253344
Saved in:
4
How customers respond to social media advertising
Yang, Ping
;
Li, Kefang
;
Ji, Chunli
- In:
Marketing intelligence & planning
41
(
2023
)
2
,
pp. 229-243
Persistent link: https://www.econbiz.de/10014253352
Saved in:
5
Decoding consumers' CSR scepticism : service recovery experience perspective
Kushwah, Mihir Kumar
;
Srivastava, Himanshu Shekhar
- In:
Marketing intelligence & planning
41
(
2023
)
3
,
pp. 265-278
Persistent link: https://www.econbiz.de/10014312974
Saved in:
6
Consumer discrimination in service recovery situations
Rohden, Simoni F.
;
Santos, Cristiane Pizzutti dos
- In:
Marketing intelligence & planning
41
(
2023
)
3
,
pp. 293-309
Persistent link: https://www.econbiz.de/10014312978
Saved in:
7
Customer participation, innovative aspects of services and outcomes
Nyadzayo, Munyaradzi
;
Leckie, Civilai
;
Johnson, Lester W.
- In:
Marketing intelligence & planning
41
(
2023
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10013532100
Saved in:
8
How online shopping experiences shape consumer webrooming behavior
Schiessl, Djonata
;
Korelo, Jose
;
Dias, Helison Bertoli Alves
- In:
Marketing intelligence & planning
41
(
2023
)
1
,
pp. 16-30
Persistent link: https://www.econbiz.de/10013532103
Saved in:
9
Customer value, customer engagement, and customer-based brand equity in the context of a digital payment app
Bapat, Dhananjay
;
Hollebeek, Linda D.
- In:
Marketing intelligence & planning
41
(
2023
)
7
,
pp. 837-853
Persistent link: https://www.econbiz.de/10014381221
Saved in:
10
The effect of inoculation messages on service recovery
Ma, Ke
;
Qian, Si
- In:
Marketing intelligence & planning
40
(
2022
)
6
,
pp. 710-723
Persistent link: https://www.econbiz.de/10013393518
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