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isPartOf:"Journal of marketing research : JMR"
~isPartOf:"Business horizons"
~isPartOf:"Journal of retailing and consumer services"
~subject:"Konsumentenverhalten"
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Search: subject_exact:"Beziehungsmanagement"
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Konsumentenverhalten
Beziehungsmarketing
699
Relationship marketing
699
Consumer behaviour
508
Customer satisfaction
270
Kundenzufriedenheit
270
Dienstleistungsqualität
190
Service quality
190
Einzelhandel
180
Retail trade
180
Brand management
119
Markenführung
119
Online retailing
92
Online-Handel
92
Social Web
87
Social web
87
Brand image
74
Markenimage
74
Internet marketing
66
Online-Marketing
66
Brand
65
Customer integration
64
Kundenintegration
64
Confidence
63
Vertrauen
63
Markenartikel
62
Customer experience
52
E-commerce
51
Electronic Commerce
51
Viral marketing
50
Virales Marketing
50
Customer value
49
Kundenwert
48
Customer loyalty
44
Customer service
42
Emotion
41
Kundenservice
41
Marketing management
39
Marketingmanagement
39
Satisfaction
37
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508
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507
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507
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3
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3
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English
508
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Prentice, Catherine
11
Lombart, Cindy
8
Hollebeek, Linda D.
6
Klaus, Philipp
6
Park, Jungkun
6
Agag, Gomaa
5
Khan, Imran
5
Louis, Didier
5
Rana, Nripendra P.
5
Das, Gopal
4
Kuppelwieser, Volker
4
Loureiro, Sandra Maria Correia
4
Molinillo, Sebastian
4
Quach, Sara
4
Seger-Guttmann, Tali
4
Söderlund, Magnus
4
Abdelmoety, Ziad Hassan
3
Anaya-Sánchez, Rafael
3
Cambra-Fierro, Jesús
3
Campbell, Colin L.
3
Carlson, Jamie
3
Dwivedi, Yogesh Kumar
3
Eisingerich, Andreas B
3
Elms, Jonathan
3
Han, Xiaoyun
3
Harun, Ahasan
3
Islam, Jamid Ul
3
Kumar, V.
3
Kumar, Vikas
3
Mortimer, Gary
3
Park, Eunil
3
Poncin, Ingrid
3
Rokonuzzaman, Md
3
Rosenbaum, Mark S.
3
Russell-Bennett, Rebekah
3
Salgueiro, Maria de Fátima
3
Sands, Sean
3
Aboul-Dahab, Sameh
2
Agrawal, Shiv Ratan
2
Aguilar-Illescas, Rocío
2
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Published in...
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Journal of marketing research : JMR
Business horizons
Journal of retailing and consumer services
Journal of business research : JBR
358
International journal of hospitality management
164
The journal of services marketing
116
The journal of product & brand management
97
The journal of brand management : an international journal
83
Journal of the Academy of Marketing Science
82
Psychology & marketing
75
Cogent business & management
74
Journal of hospitality marketing & management
73
Asia Pacific journal of marketing and logistics
68
International journal of contemporary hospitality management
68
Journal of travel and tourism marketing
68
Journal of retailing
66
Journal of strategic marketing
65
The service industries journal
64
Industrial marketing management : the international journal for industrial and high-tech firms
58
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
55
Journal of service management
55
The international review of retail, distribution and consumer research
55
Journal of marketing
51
Marketing intelligence & planning
51
Services marketing quarterly
51
European journal of marketing : EJM
50
Journal of service research : JSR
49
International journal of retail & distribution management
48
Tourism management : research, policies, practice
47
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
46
International journal of internet marketing and advertising : IJIMA
44
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
42
International journal of retail and distribution management
42
The international journal of bank marketing : IJBM
41
Service business
40
SpringerLink / Bücher
40
International journal of electronic marketing and retailing : IJEMR
38
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
37
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
36
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
36
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
35
Journal of promotion management : innovations in planning and applied research
33
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ECONIS (ZBW)
508
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508
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1
Customer inspiration in retailing : the role of perceived novelty and customer loyalty across offline and online channels
Frasquet Deltoro, Marta
;
Ieva, Marco
;
Mollá Descals, …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014460825
Saved in:
2
Hey Google, I trust you! : the consequences of brand anthropomorphism in voice-based artificial intelligence contexts
Patrizi, Michela
;
Šerić, Maja
;
Vernuccio, Maria
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014462234
Saved in:
3
Understanding the relationship between marketing analytics, customer agility, and customer satisfaction : a longitudinal perspective.
Agag, Gomaa
;
Shehawy, Yasser Moustafa
;
Almoraish, Ahmed
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014462263
Saved in:
4
From redesign to revenue : measuring the effects of servicescape remodeling on customer lifetime value
Valentini, Tony
;
Roederer, Claire
;
Castéran, Herbert
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014462312
Saved in:
5
Customer definitions of moral value for retail brands : a qualitative understanding
Wei, Yunyi
;
Sit, Kokho
;
Ekinci, Yuksel
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014462367
Saved in:
6
The impact of intelligent customer service agents' initial response on consumers' continuous interaction intention
Cheng, Zhendong
;
Fan, Wenfang
;
Shao, Bingjia
;
Jia, Wenli
; …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014460841
Saved in:
7
Customization at a glance : investigating consumer experiences in mobile commerce applications
Siyal, Abdul Waheed
;
Chen, Hongzhuan
;
Shah, Syed Jamal
; …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014460860
Saved in:
8
The way to generate customer citizenship behavior with customer experience
Le, Hoang T. P. M.
;
Kim, Dongyoup
;
Park, Jungkun
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014460861
Saved in:
9
The effects of hedonic shopping values on loyalty towards small retailers : the moderating role of trust
Lee, Jaeha
;
Park, Kwangsoo
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014460869
Saved in:
10
Integrated banking channel service quality (IBCSQ) : role of IBCSQ for building consumers' relationship quality and brand equity
Sreejesh, S.
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014460872
Saved in:
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