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isPartOf:"Journal of retailing"
~isPartOf:"American journal of agricultural economics"
~isPartOf:"The journal of personal selling & sales management : JPSSM"
~subject:"Distribution channel"
~subject:"Einzelhandelspreis"
~subject:"USA"
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Search: subject_exact:"Consumer promotion"
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Distribution channel
Einzelhandelspreis
USA
Sales promotion
59
Verkaufsförderung
59
Consumer behaviour
27
Konsumentenverhalten
27
Preismanagement
17
Pricing strategy
17
Einzelhandel
13
Retail trade
13
United States
12
Retail price
10
Food retailing
7
Lebensmitteleinzelhandel
7
Rabatt
7
Rebate
7
Theorie
7
Theory
7
Advertising
5
Advertising effects
5
Salespeople
5
Verkaufspersonal
5
Werbewirkung
5
Werbung
5
Brand image
4
Brand management
4
Ladengestaltung
4
Low-cost strategy
4
Markenführung
4
Markenimage
4
Niedrigpreisstrategie
4
Selling
4
Store design
4
Verkauf
4
Beziehungsmarketing
3
Category Management
3
Category management
3
Emotion
3
Food trade
3
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22
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English
22
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Richards, Timothy J.
4
Gómez, Miguel I.
3
Lee, Jun
2
Monroe, Kent B.
2
Pancras, Joseph
2
Talukdar, Debabrata
2
Ailawadi, Kusum L.
1
Alston, Julian Mark
1
Barone, Michael J.
1
Breugelmans, Els
1
Cai, Jane Zhen
1
Campo, Katia
1
Dawes, John G.
1
DeCarlo, Thomas E.
1
DeRoos, Nicolas
1
Dong, Diansheng
1
Dutta, Sujay
1
Freebairn, John William
1
Gauri, Dinesh
1
Gauri, Dinesh K.
1
Gauri, Dinesh Kumar
1
Gijsbrechts, Els
1
Gong, Jing
1
Grewal, Dhruv
1
Haans, Hans
1
Hall, Kevin
1
Hulland, John
1
James, Jennifer S.
1
Jha, Subhash
1
Kachersky, Luke
1
Kaiser, Harry M.
1
Kopalle, Praveen K.
1
Krishnan, Balaji C.
1
Kukar-Kinney, Monika
1
Lam, Son K.
1
Lu, Qiang
1
Manning, Kenneth C.
1
Martín Herrán, Guiomar
1
Pofahl, Geoffrey M.
1
Ratchford, Brian Thomas
1
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Journal of retailing
American journal of agricultural economics
The journal of personal selling & sales management : JPSSM
Journal of business research : JBR
9
Journal of retailing and consumer services
9
Journal of marketing research : JMR
7
Journal of promotion management : JPM
6
Working paper / National Bureau of Economic Research, Inc.
6
European journal of operational research : EJOR
4
Journal of the Academy of Marketing Science
4
Agricultural and resource economics review : ARER
3
International journal of sport management and marketing : IJSMM
3
Journal of advertising research
3
NICPRE / National Institute for Commodity Promotion Research and Evaluation
3
Psychology & marketing
3
Report / Marketing Science Institute
3
Sport marketing quarterly : preferred journal of the Sport Marketing Association
3
The international review of retail, distribution and consumer research
3
Vision : the journal of business perspective
3
Betriebswirtschaftliche Aspekte lose gekoppelter Systeme und Electronic Business
2
CUDARE working paper series
2
European journal of marketing : EJM
2
Health care management science
2
International journal of electronic marketing and retailing : IJEMR
2
International journal of production economics
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of promotion management : innovations in planning and applied research
2
Journal of the Operational Research Society : OR
2
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
2
Marketing : ZFP ; journal of research and management
2
Marketing letters : a journal of research in marketing
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Quantitative marketing and economics : QME
2
Retail supply chain management : quantitative models and empirical studies
2
The American economic review
2
The journal of brand management : an international journal
2
The journal of business & industrial marketing
2
A Ronald Press Publication
1
Advances in Logistics, Operations, and Management Science (ALOMS) book series
1
Agribusiness : an internat. journal
1
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ECONIS (ZBW)
22
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1
Effects of online and offline advertising and their synergy on direct telephone sales
Lu, Qiang
;
Singh, Sonika
;
DeRoos, Nicolas
- In:
Journal of retailing
99
(
2023
)
3
,
pp. 337-352
Persistent link: https://www.econbiz.de/10014461656
Saved in:
2
The sales-marketing integration gap : a social identity approach
Sleep, Stefan
;
Lam, Son K.
;
Hulland, John
- In:
The journal of personal selling & sales management : JPSSM
38
(
2018
)
4
,
pp. 371-390
Persistent link: https://www.econbiz.de/10011976237
Saved in:
3
An empirical analysis of the impact of promotional discounts on store performance
Gauri, Dinesh Kumar
;
Ratchford, Brian Thomas
;
Pancras, …
- In:
Journal of retailing
93
(
2017
)
3
,
pp. 283-303
Persistent link: https://www.econbiz.de/10011744790
Saved in:
4
Cross-channel effects of price promotions : an empirical analysis of the multi-channel grocery retail sector
Breugelmans, Els
;
Campo, Katia
- In:
Journal of retailing
92
(
2016
)
3
,
pp. 333-351
Persistent link: https://www.econbiz.de/10011566709
Saved in:
5
Substitution or promotion? : the impact of price discounts on cross-channel sales of digital movies
Gong, Jing
;
Smith, Michael D.
;
Telang, Rahul
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 343-357
Persistent link: https://www.econbiz.de/10011309661
Saved in:
6
Pass-through and consumer search : an empirical analysis
Richards, Timothy J.
;
Gómez, Miguel I.
;
Lee, Jun
- In:
American journal of agricultural economics
96
(
2014
)
4
,
pp. 1049-1069
Persistent link: https://www.econbiz.de/10010416434
Saved in:
7
Trade promotions and consumer search in supermarket retailing
Gómez, Miguel I.
;
Richards, Timothy J.
;
Lee, Jun
- In:
American journal of agricultural economics
95
(
2013
)
5
,
pp. 1209-1215
Persistent link: https://www.econbiz.de/10010204247
Saved in:
8
Loss leaders and cross-category retailer pass-through : a Bayesian multilevel analysis
Pancras, Joseph
;
Gauri, Dinesh K.
;
Talukdar, Debabrata
- In:
Journal of retailing
89
(
2013
)
2
,
pp. 140-157
Persistent link: https://www.econbiz.de/10009757405
Saved in:
9
The interactive effects of sales presentation, suspicion, and positive mood on salesperson evaluations and purchase intentions
DeCarlo, Thomas E.
;
Barone, Michael J.
- In:
The journal of personal selling & sales management : JPSSM
33
(
2013
)
1
,
pp. 53-66
Persistent link: https://www.econbiz.de/10009717204
Saved in:
10
Effectiveness of exaggerated advertised reference prices : the role of decision time pressure
Krishnan, Balaji C.
;
Dutta, Sujay
;
Jha, Subhash
- In:
Journal of retailing
89
(
2013
)
1
,
pp. 105-113
Persistent link: https://www.econbiz.de/10009732735
Saved in:
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