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isPartOf:"Journal of retailing and consumer services"
~subject:"Consumer data"
~subject:"Preismanagement"
~subject:"Pricing strategy"
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Search: subject_exact:"Kundenbindungsinstrument"
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Consumer data
Preismanagement
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Kundenbindungsprogramm
42
Loyalty program
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Consumer behaviour
33
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Beziehungsmarketing
22
Relationship marketing
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Journal of retailing and consumer services
Journal of revenue and pricing management
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
European journal of operational research : EJOR
2
Information systems research : ISR
2
Marketing science
2
NBER Working Paper
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NBER working paper series
2
The journal of industrial economics
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Electronic markets : the international journal on networked business
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European journal of marketing : EJM
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Interfaces : the INFORMS journal on the practice of operations research
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International journal of contemporary hospitality management
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International journal of industrial organization
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International journal of production research
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Journal of hospitality marketing & management
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Journal of retailing
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Marketing Science, 2013
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Marketing intelligence & planning
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Marketing letters : a journal of research in marketing
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Reihe: Marketing : MAR
1
The Cornell hospitality quarterly
1
The journal of consumer marketing
1
Transportation research / E : an international journal
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ECONIS (ZBW)
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1
Coupon promotion and inventory strategies of a supplier considering an e-commerce platform's omnichannel coupons
Zhang, Yue
;
Hu, Xiaojian
;
Yao, Gang
;
Xu, Liangcheng
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014462174
Saved in:
2
How online reviews and coupons affect sales and pricing : an empirical study based on e-commerce platform
Duan, Yongrui
;
Liu, Tonghui
;
Mao, Zhixin
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013169584
Saved in:
3
Price, online coupon, and store service effort decisions under different omnichannel retailing models
Li, Zonghuo
;
Wang, Di
;
Yang, Wensheng
;
Jin, Hyun Seung
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013209510
Saved in:
4
The provenance of loyalty card data for urban and retail analytics
Rains, Tim
;
Longley, Paul A.
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012665828
Saved in:
5
Omnichannel retailing operations with coupon promotions
Li, Zonghuo
;
Yang, Wensheng
;
Jin, Hyun Seung
;
Wang, Di
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012431670
Saved in:
6
Privacy versus reward : do loyalty programs increase consumers' willingness to share personal information with third-party advertisers and data brokers?
Jai, Tun-Min
;
King, Nancy J.
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 296-303
Persistent link: https://www.econbiz.de/10011434191
Saved in:
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