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isPartOf:"Journal of strategic marketing"
~isPartOf:"Springer eBook Collection / Business and Economics"
~isPartOf:"The journal of business & industrial marketing"
~subject:"Wettbewerbsvorteil"
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Wettbewerbsvorteil
Marketing management
338
Marketingmanagement
338
Beziehungsmarketing
64
Relationship marketing
64
B-to-B-Marketing
54
Business-to-business marketing
54
Marketing
51
Firm performance
50
Unternehmenserfolg
50
Lieferantenmanagement
48
Supplier relationship management
48
Innovation
37
Strategisches Management
37
Consumer behaviour
36
Konsumentenverhalten
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Brand management
35
Markenführung
35
Strategic management
34
KMU
30
SME
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Innovationsmanagement
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Innovation management
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market orientation
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16
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Sok, Phyra
2
Akgün, Ali E.
1
Ali, Sadaqat
1
Ambrosini, Veronique
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Anand, Sandip
1
Bicen, Pelin
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Burke, Sandra J.
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1
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He, Hong-wei
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1
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Journal of strategic marketing
Springer eBook Collection / Business and Economics
The journal of business & industrial marketing
Journal of business research : JBR
26
Industrial marketing management : the international journal for industrial and high-tech firms
13
International marketing review
7
Journal of the Academy of Marketing Science
7
Journal of marketing management : MM
4
Schriften zu Marketing und Management
4
World review of entrepreneurship, management and sustainable development
4
International journal of business excellence
3
International journal of trade and global markets
3
Journal of international marketing
3
Journal of marketing
3
Journal of marketing communications
3
The marketing review
3
Tourism management : research, policies, practice
3
AMS review : official publication of the Academy of Marketing Science
2
Amfiteatru economic : an economic and business research periodical
2
Asia Pacific journal of marketing and logistics
2
Cogent business & management
2
European journal of international management : EJIM
2
European journal of marketing
2
Handbook of marketing strategy
2
Harvard business review : HBR
2
Harvard-Business-Manager : das Wissen der Besten
2
International business review : the official journal of the European International Business Academy
2
International journal of business and globalisation : IJBG
2
International journal of business competition and growth : IJBCG
2
International journal of business environment : IJBE
2
Journal for global business advancement : JGBA
2
Journal of business-to-business marketing
2
Journal of innovation & knowledge : JIK
2
Journal of retailing and consumer services
2
Management research review
2
Marketing intelligence & planning
2
Marketing strategy's conceptual foundations : market orientation, the cornerstone of strategic marketing thought
2
Technological forecasting & social change : an international journal
2
The IUP journal of business strategy : IJBS
2
5th International conference «Economic Integration, competition and cooperation», Opatija, Croatia, 2005
1
AIUB business and economics working paper series
1
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ECONIS (ZBW)
26
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1
Value innovation and marketing capabilities in dynamic environments : a dynamic capability perspective
Kachouie, Reza
;
Mavondo, Felix T.
;
Ambrosini, Veronique
- In:
Journal of strategic marketing
32
(
2024
)
1
,
pp. 49-64
Persistent link: https://www.econbiz.de/10014553118
Saved in:
2
Examining the functionality of digital platform capability in driving B2B firm performance : evidence from emerging market
Liu, Longjun
;
Long, Jing
;
Fan, Qing
;
Wan, Wenhai
;
Liu, …
- In:
The journal of business & industrial marketing
38
(
2023
)
9
,
pp. 1941-1957
Persistent link: https://www.econbiz.de/10014333366
Saved in:
3
CSR orientation for competitive advantage in business-to-business markets of emerging economies : the mediating role of trust and corporate reputation
Salam, Mohammad Asif
;
Jahed, Mohammed Abu
- In:
The journal of business & industrial marketing
38
(
2023
)
11
,
pp. 2277-2293
Persistent link: https://www.econbiz.de/10014471944
Saved in:
4
Proactive market orientation and business model innovation to attain superior new smart connected products performance
M. S., Shashishekar
;
Anand, Sandip
;
Paul, Arun Kumar
- In:
The journal of business & industrial marketing
37
(
2022
)
3
,
pp. 497-508
Persistent link: https://www.econbiz.de/10013165189
Saved in:
5
Strategic orientations, marketing capabilities and innovativeness : an adaptive approach
Akgün, Ali E.
;
Polat, Volkan
- In:
The journal of business & industrial marketing
37
(
2022
)
4
,
pp. 918-931
Persistent link: https://www.econbiz.de/10013165299
Saved in:
6
Marketing capabilities for small and medium enterprises that supply large companies
Mainardes, Emerson Wagner
;
Cisneiros, Gabriela Pessoa …
- In:
The journal of business & industrial marketing
37
(
2022
)
1
,
pp. 47-64
Persistent link: https://www.econbiz.de/10012797088
Saved in:
7
Adaptive marketing capabilities, market orientation, and international performance : the moderation effect of competitive intensity
Reimann, Caroline Kalil
;
Carvalho, Fernando Manuel …
- In:
The journal of business & industrial marketing
37
(
2022
)
12
,
pp. 2533-2543
Persistent link: https://www.econbiz.de/10013455429
Saved in:
8
Risk perceptions in Japanese SMEs : the role of Internet marketing capabilities in firm performance
Mathews, Shane W.
;
Maruyama, Masahiro
;
Sakurai, Yuka
; …
- In:
Journal of strategic marketing
27
(
2019
)
7
,
pp. 599-611
Persistent link: https://www.econbiz.de/10012202782
Saved in:
9
The impact of customer knowledge and marketing dynamic capability on innovation performance : an empirical analysis
Falasca, Mauro
;
Zhang, Jiemei
;
Conchar, Margy
;
Li, Like
- In:
The journal of business & industrial marketing
32
(
2017
)
7
,
pp. 901-912
Persistent link: https://www.econbiz.de/10011773525
Saved in:
10
Anatomy of competitive advantage : towards a contingency theory of entrepreneurial marketing
Whalen, Peter
;
Uslay, Can
;
Pascal, Vincent J.
;
Omura, Glenn
- In:
Journal of strategic marketing
24
(
2016
)
1
,
pp. 5-19
Persistent link: https://www.econbiz.de/10011580495
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