//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing"
~isPartOf:"Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education"
~subject:"Asia"
~subject:"Brand extension"
~subject:"Management control"
~subject:"Professional sports"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Sports marketing"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Asia
Brand extension
Management control
Professional sports
Sportmarketing
27
Sports marketing
27
Sport
10
Sports
10
Sport event
9
Sportveranstaltung
9
Deutschland
7
Germany
7
Profisport
7
Marketing management
6
Marketingmanagement
6
Sponsoring
6
Sponsorship
6
Tourism
6
Tourismus
6
Holiday behaviour
5
Sport organization
5
Sportorganisation
5
Urlaubsverhalten
5
Consumer behaviour
4
Konsumentenverhalten
4
Management
3
Sport policy
3
Sportpolitik
3
Beziehungsmarketing
2
Big event
2
Customer satisfaction
2
Destination management
2
Destinationsmanagement
2
Großveranstaltung
2
Kundenzufriedenheit
2
Market segmentation
2
Marktsegmentierung
2
Organisation
2
Organization
2
Relationship marketing
2
Target group
2
Tourism marketing
2
Tourismusmarketing
2
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
8
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz im Buch
4
Aufsatz in Zeitschrift
4
Book section
4
Language
All
English
5
German
3
Author
All
Bühler, André W.
2
Nufer, Gerd
2
Bajrami, Dunja Demirović
1
Chang, Dae Ryun
1
Chen, Nan
1
Cho, Heetae
1
Filo, Kevin
1
Funk, Daniel C.
1
Jamson, Samantha
1
Joo, Dongoh
1
Jopson, Ann
1
King, Ceridwyn
1
Lee, Chungyeol
1
Limbert, Wolfgang
1
Musgrave, James
1
Petrevska, Biljana
1
Schilhaneck, Michael
1
Terzić, Aleksandra
1
Woosnam, Kyle Maurice
1
more ...
less ...
Published in...
All
Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
International journal of sport management and marketing : IJSMM
83
Journal of sport management : the official journal of the North American Society of Sport Management
78
International journal of sports marketing & sponsorship
73
Sport marketing quarterly : preferred journal of the Sport Marketing Association
71
European Sport management quarterly : ESMQ
67
Sport management review
67
Journal of sports economics
22
International journal of sport finance
16
Journal of business research : JBR
13
Sport, Business and Management : an international journal ; SBM
13
International sports marketing : principles and perspectives
10
Journal of strategic marketing
10
European journal of operational research : EJOR
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
6
Routledge international handbooks
6
Services marketing quarterly
6
The journal of brand management : an international journal
5
Applied economics
4
Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
4
Edward Elgar E-Book Archive
4
European journal of international management : EJIM
4
Journal of retailing and consumer services
4
Marketing im Sport : Grundlagen und Trends des modernen Sportmarketing
4
Marketing intelligence & planning
4
The marketing review
4
The service industries journal
4
An Elgar research collection
3
Asia Pacific journal of marketing and logistics
3
Elgar original reference
3
European journal of marketing : EJM
3
Gabler Edition Wissenschaft
3
Handbook of research on integrating social media into strategic marketing
3
Journal for global business advancement : JGBA
3
Journal of business strategy
3
Journal of promotion management : JPM
3
Journal of service management
3
Sport public relations and communication
3
SpringerLink / Bücher
3
more ...
less ...
Source
All
ECONIS (ZBW)
8
Showing
1
-
8
of
8
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Active sport tourism in Europe : applying market segmentation model based on human values
Terzić, Aleksandra
;
Bajrami, Dunja Demirović
; …
- In:
Journal of hospitality & tourism research : JHTR ; the …
45
(
2021
)
7
,
pp. 1214-1236
Persistent link: https://www.econbiz.de/10012592369
Saved in:
2
Travelling to a sport event : profiling sport fans against the transtheoretical model of change
Musgrave, James
;
Jopson, Ann
;
Jamson, Samantha
- In:
Journal of hospitality & tourism research : JHTR ; the …
45
(
2021
)
7
,
pp. 1237-1259
Persistent link: https://www.econbiz.de/10012592383
Saved in:
3
Sport tourists' team identification and revisit intention : looking at the relationship through a nostalgic lens
Cho, Heetae
;
Joo, Dongoh
;
Woosnam, Kyle Maurice
- In:
Journal of hospitality & tourism research : JHTR ; the …
44
(
2020
)
6
,
pp. 1002-1025
Persistent link: https://www.econbiz.de/10012259609
Saved in:
4
Sport tourists’ involvement with a destination : a stage-based examination
Filo, Kevin
;
Chen, Nan
;
King, Ceridwyn
;
Funk, Daniel C.
- In:
Journal of hospitality & tourism research : JHTR ; the …
37
(
2013
)
1
,
pp. 100-124
Persistent link: https://www.econbiz.de/10009772542
Saved in:
5
Sports marketing in Asia
Chang, Dae Ryun
;
Lee, Chungyeol
- In:
Marketing im Sport : Grundlagen, Trends und …
,
(pp. 537-563)
.
2011
Persistent link: https://www.econbiz.de/10008738183
Saved in:
6
Event-Marketing im Sport
Nufer, Gerd
;
Bühler, André W.
- In:
Marketing im Sport : Grundlagen, Trends und …
,
(pp. 175-202)
.
2011
Persistent link: https://www.econbiz.de/10008738196
Saved in:
7
Markenmanagement im Sport
Schilhaneck, Michael
- In:
Marketing im Sport : Grundlagen, Trends und …
,
(pp. 117-141)
.
2011
Persistent link: https://www.econbiz.de/10008738198
Saved in:
8
Marketing im Sport
Bühler, André W.
;
Nufer, Gerd
- In:
Marketing im Sport : Grundlagen, Trends und …
,
(pp. 25-61)
.
2011
Persistent link: https://www.econbiz.de/10008738201
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->