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language:"eng"
~isPartOf:"Arts marketing : an international journal ; AM"
~isPartOf:"International marketing review"
~subject:"Bibliometrie"
~subject:"Globalisierung"
~subject:"Konsumentenverhalten"
~subject:"Welt"
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Arts marketing : an international journal ; AM
International marketing review
Journal of business research : JBR
46
Journal of macromarketing : examining the interactions among markets, marketing, and society
21
SpringerLink / Bücher
20
Journal of Islamic marketing : JIMA
19
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
15
Journal of marketing management : MM
14
Marketing theory
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International journal of wine business research : IJWBR
13
Springer eBook Collection
13
Journal of Islamic marketing
12
Management science : journal of the Institute for Operations Research and the Management Sciences
12
European journal of marketing : EJM
11
International journal of islamic marketing and branding
11
Premier reference source
11
Psychology & marketing
11
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
10
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
Journal of historical research in marketing
10
Journal of macromarketing
10
Marketing intelligence & planning
10
Cogent business & management
9
Asia Pacific journal of marketing and logistics
8
Industrial marketing management : the international journal for industrial and high-tech firms
8
International journal of consumer studies
8
Journal of business ethics : JOBE
8
Journal of promotion management : innovations in planning and applied research
8
Journal of retailing and consumer services
8
Edward Elgar E-Book Archive
7
Journal of marketing research : JMR
7
Journal of modelling in management
7
The connected customer : the changing nature of consumer and business markets
7
The journal of consumer marketing
7
Business horizons
6
International journal of internet marketing and advertising : IJIMA
6
Journal of internet commerce
6
Journal of marketing education : JME
6
Journal of marketing management : JMM ; journal of the Academy of Marketing
6
Journal of public policy & marketing
6
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
6
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ECONIS (ZBW)
11
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1
Special issue: International dynamic marketing capabilities
Pfajfar, Gregor
(
ed.
);
Mitręga, Maciej
(
ed.
); …
-
2024
Persistent link: https://www.econbiz.de/10014524763
Saved in:
2
Eyes open and hands on : market knowledge and marketing capabilities in export markets
Hoque, Mohammad Tayeenul
;
Ahammad, Mohammad F.
;
Tzokas, …
- In:
International marketing review
39
(
2022
)
3
,
pp. 431-462
Persistent link: https://www.econbiz.de/10013396265
Saved in:
3
Cultural resonance of global brands in Brazilian social movements
Suarez, Maribel
;
Belk, Russell W.
- In:
International marketing review
34
(
2017
)
4
,
pp. 480-497
Persistent link: https://www.econbiz.de/10011760489
Saved in:
4
Enhancing the foundations for theorising through bibliometric mapping
Sinkovics, Noemi
- In:
International marketing review
33
(
2016
)
3
,
pp. 327-350
Persistent link: https://www.econbiz.de/10011486965
Saved in:
5
Here, there and everywhere : a study of consumer centrism
Prince, Melvin
;
Davies, Mark A. P.
;
Cleveland, Mark
; …
- In:
International marketing review
33
(
2016
)
5
,
pp. 715-754
Persistent link: https://www.econbiz.de/10011620308
Saved in:
6
The impact of brand gender on brand equity : findings from a large-scale cross-cultural study in ten countries
Lieven, Theo
;
Hildebrand, Christian
- In:
International marketing review
33
(
2016
)
2
,
pp. 178-195
Persistent link: https://www.econbiz.de/10011518461
Saved in:
7
Why promote sold-out concerts? : a Durkheimian analysis
Duffett, Mark
- In:
Arts marketing : an international journal ; AM
2
(
2012
)
1
,
pp. 21-34
Persistent link: https://www.econbiz.de/10009573188
Saved in:
8
Arts management/marketing journal citation analysis : assessing external impact
Rentschler, Ruth
;
Kirchner, Theresa A.
- In:
Arts marketing : an international journal ; AM
2
(
2012
)
1
,
pp. 6-20
Persistent link: https://www.econbiz.de/10009573190
Saved in:
9
Mapping the arts marketing literature
O'Reilly, Daragh
- In:
Arts marketing : an international journal ; AM
1
(
2011
)
1
,
pp. 26-38
Persistent link: https://www.econbiz.de/10009301296
Saved in:
10
Assessing the contribution of leading mainstream marketing journals to the international marketing discipline
Leonidou, Leonidas C.
;
Barnes, Bradley R.
;
Spyropoulou, …
- In:
International marketing review
27
(
2010
)
5
,
pp. 491-518
Persistent link: https://www.econbiz.de/10008906892
Saved in:
1
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