//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
language:"eng"
~isPartOf:"European journal of operational research : EJOR"
~isPartOf:"The Canadian journal of economics"
~language:"por"
~subject:"Entscheidung"
~subject:"Theorie"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 7 applied filters
Year of publication
From:
To:
Subject
All
Entscheidung
Theorie
Marketing
15
Theory
9
Advertising
4
Werbung
4
Innovation
3
Analytics
2
Control theory
2
Einzelhandel
2
Forecasting model
2
Game theory
2
Kontrolltheorie
2
Oligopol
2
Oligopoly
2
Pricing
2
Prognoseverfahren
2
Retail trade
2
Retailing
2
Spieltheorie
2
Stochastic process
2
Stochastischer Prozess
2
(D) OR in marketing
1
Absatz
1
Advertising pulsation
1
Artificial intelligence
1
Beziehungsmarketing
1
Churn analysis
1
Churn prediction
1
Cost benefit analysis
1
Cost function
1
Cost-benefit analysis
1
Decision
1
Delayed product differentiation
1
Demand
1
Diffusion of innovations
1
Dynamic optimization
1
E-commerce
1
Electronic Commerce
1
Endogeneity
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
9
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
9
Language
All
English
Portuguese
Author
All
Boyer, Marcel
1
Clemente-Císar, M.
1
Dei, Fumio
1
Erickson, Gary M.
1
Gal-Or, Esther
1
Giner-Bosch, V.
1
Hruschka, Harald
1
Inman, R. Anthony
1
Kuthambalayan, Thyagaraj S.
1
Lim Chin
1
Mehta, Peeyush
1
Mesak, Hani I.
1
Moreaux, Michel
1
Ong, Nai-pew
1
Sale, R. Samuel
1
San Matías, S.
1
Schröder, Nadine
1
Shanker, Kripa
1
Yano, Makoto
1
more ...
less ...
Published in...
All
European journal of operational research : EJOR
The Canadian journal of economics
Management science : journal of the Institute for Operations Research and the Management Sciences
19
International journal of forecasting
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Journal of business research : JBR
9
Operations research
7
Industrial marketing management : the international journal for industrial and high-tech firms
6
Journal of business ethics : JOBE
5
Journal of marketing management : MM
5
Journal of the Academy of Marketing Science
5
AMS review : official publication of the Academy of Marketing Science
4
American journal of agricultural economics
4
European journal of marketing : EJM
4
Journal of marketing
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Marketing theory
4
Omega : the international journal of management science
4
Eastern economic journal
3
International journal of production economics
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of modelling in management
3
Journal of political economy
3
Production and operations management : an international journal of the Production and Operations Management Society
3
Applied economics
2
Economics letters
2
European research studies
2
Global business review
2
Journal of customer behaviour
2
Journal of economic behavior & organization : JEBO
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of macromarketing
2
Journal of marketing for higher education
2
Journal of marketing research
2
Journal of service management
2
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
2
Journal of strategic marketing
2
Marketing intelligence & planning
2
Marketing letters : a journal of research in marketing
2
more ...
less ...
Source
All
ECONIS (ZBW)
9
Showing
1
-
9
of
9
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
A dynamic marketing-operations interface model of new product updates
Sale, R. Samuel
;
Mesak, Hani I.
;
Inman, R. Anthony
- In:
European journal of operational research : EJOR
257
(
2017
)
1
,
pp. 233-242
Persistent link: https://www.econbiz.de/10011639390
Saved in:
2
Investigating the effects of mailing variables and endogeneity on mailing decisions
Schröder, Nadine
;
Hruschka, Harald
- In:
European journal of operational research : EJOR
250
(
2016
)
2
,
pp. 579-589
Persistent link: https://www.econbiz.de/10011441718
Saved in:
3
A methodology based on profitability criteria for defining the partial defection of customers in non-contractual settings
Clemente-Císar, M.
;
San Matías, S.
;
Giner-Bosch, V.
- In:
European journal of operational research : EJOR
239
(
2014
)
1
,
pp. 276-285
Persistent link: https://www.econbiz.de/10010403513
Saved in:
4
Integrating operations and marketing decisions using delayed differentiation of products and guaranteed delivery time under stochastic demand
Kuthambalayan, Thyagaraj S.
;
Mehta, Peeyush
;
Shanker, Kripa
- In:
European journal of operational research : EJOR
237
(
2014
)
2
,
pp. 617-627
Persistent link: https://www.econbiz.de/10010379981
Saved in:
5
Transfer pricing in a dynamic marketing-operations interface
Erickson, Gary M.
- In:
European journal of operational research : EJOR
216
(
2012
)
2
,
pp. 326-333
Persistent link: https://www.econbiz.de/10009387422
Saved in:
6
Network externalities, discrete demand shifts, and submarginal-cost pricing
Yano, Makoto
;
Dei, Fumio
- In:
The Canadian journal of economics
39
(
2006
)
2
,
pp. 455-476
Persistent link: https://www.econbiz.de/10003334200
Saved in:
7
Strategic underinvestment in informative advertising : the case of substitutes and complements
Boyer, Marcel
;
Moreaux, Michel
- In:
The Canadian journal of economics
32
(
1999
)
3
,
pp. 654-672
Persistent link: https://www.econbiz.de/10001396425
Saved in:
8
Excessive retailing at the Bertrand equilibria
Gal-Or, Esther
- In:
The Canadian journal of economics
23
(
1990
)
2
,
pp. 294-304
Persistent link: https://www.econbiz.de/10001093530
Saved in:
9
A dynamic model of advertising and market shares
Lim Chin
- In:
The Canadian journal of economics
22
(
1989
)
4
,
pp. 819-833
Persistent link: https://www.econbiz.de/10001097476
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->