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language:"eng"
~isPartOf:"Journal of modelling in management"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~subject:"Theorie"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Book review"
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Theorie
marketing
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Marketing
28
Theory
19
Consumer behaviour
18
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18
pricing
17
competitive strategy
11
Competitive strategy
10
Wettbewerbsstrategie
10
Game theory
9
Spieltheorie
9
economics
9
Beziehungsmarketing
7
Preismanagement
7
Pricing strategy
7
Relationship marketing
7
Advertising
6
Einzelhandel
6
Internet marketing
6
Online-Marketing
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advertising and media
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Aufsatz in Zeitschrift
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Aksoy-Pierson, Margaret
1
Alexandrov, Alexei
1
Allon, Gad
1
Bagherinejad, Jafar
1
Baldassi, Carlo
1
Bhargava, Hemant K.
1
Cerreia-Vioglio, Simone
1
Dhar, Tirtha
1
Fader, Peter
1
Fay, Scott
1
Federgruen, Awi
1
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1
Godinho, Pedro Manuel Cortesão
1
Israeli, Ayelet
1
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1
Kolay, Sreya
1
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1
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1
Ma, Liye
1
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1
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1
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1
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1
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1
Peterson, Jonathan R.
1
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1
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1
Rhee, Ki-eun
1
Sahin, Ozge
1
Schneider, Henry S.
1
Scott Morton, Fiona
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1
Tawarmalani, Mohit
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1
Thomadsen, Raphael
1
Veeraraghavan, Senthil
1
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Journal of modelling in management
Management science : journal of the Institute for Operations Research and the Management Sciences
International journal of forecasting
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Operations research
7
Industrial marketing management : the international journal for industrial and high-tech firms
6
Journal of business research : JBR
6
European journal of operational research : EJOR
5
Journal of marketing management : MM
5
American journal of agricultural economics
4
European journal of marketing : EJM
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Marketing theory
4
Omega : the international journal of management science
4
The Canadian journal of economics
4
AMS review : official publication of the Academy of Marketing Science
3
Eastern economic journal
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Journal of political economy
3
Journal of the Academy of Marketing Science
3
Applied economics
2
Economics letters
2
European research studies
2
Global business review
2
International journal of production economics
2
Journal of business ethics : JOBE
2
Journal of customer behaviour
2
Journal of economic behavior & organization : JEBO
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of strategic marketing
2
Marketing intelligence & planning
2
OR spectrum : quantitative approaches in management
2
Problems and perspectives in management : PPM ; international research journal
2
Production and operations management : an international journal of the Production and Operations Management Society
2
Review of managerial science : RMS
2
Schmalenbach business review : sbr
2
Studies in economic analysis
2
The review of economic studies
2
Academy of Management journal : AMJ
1
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ECONIS (ZBW)
19
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19
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1
How market power affects dynamic pricing : evidence from inventory fluctuations at car dealerships
Israeli, Ayelet
;
Scott Morton, Fiona
;
Silva-Risso, Jorge M.
- In:
Management science : journal of the Institute for …
68
(
2022
)
2
,
pp. 895-912
Persistent link: https://www.econbiz.de/10012877885
Saved in:
2
Optimal marketing policy for managing new generation products in the presence of forward-looking customers by considering product diffusion
Ghobadi, Somayeh Najafi
;
Bagherinejad, Jafar
; …
- In:
Journal of modelling in management
17
(
2022
)
2
,
pp. 633-654
Persistent link: https://www.econbiz.de/10013362615
Saved in:
3
A behavioral characterization of the drift diffusion model and its multialternative extension for choice under time pressure
Baldassi, Carlo
;
Cerreia-Vioglio, Simone
;
Maccheroni, Fabio
- In:
Management science : journal of the Institute for …
66
(
2020
)
11
,
pp. 5075-5093
Persistent link: https://www.econbiz.de/10012390763
Saved in:
4
Cardinality bundling with Spence-Mirrlees reservation prices
Wu, Jianqing
;
Tawarmalani, Mohit
;
Kannan, Karthik N.
- In:
Management science : journal of the Institute for …
65
(
2019
)
4
,
pp. 1891-1908
Persistent link: https://www.econbiz.de/10012022676
Saved in:
5
Multiattribute loss aversion and reference dependence : evidence from the performing arts industry
Tereyağoğlu, Necati
;
Fader, Peter
;
Veeraraghavan, Senthil
- In:
Management science : journal of the Institute for …
64
(
2018
)
1
,
pp. 421-436
Persistent link: https://www.econbiz.de/10011819593
Saved in:
6
Beautiful lemons : adverse selection in durable-goods markets with sorting
Peterson, Jonathan R.
;
Schneider, Henry S.
- In:
Management science : journal of the Institute for …
63
(
2017
)
9
,
pp. 3111-3127
Persistent link: https://www.econbiz.de/10011749036
Saved in:
7
Consumer choice models with endogenous network effects
Wang, Ruxian
;
Wang, Zizhuo
- In:
Management science : journal of the Institute for …
63
(
2017
)
11
,
pp. 3944-3960
Persistent link: https://www.econbiz.de/10011772823
Saved in:
8
A memetic algorithm for maximizing earned attention in social media
Godinho, Pedro Manuel Cortesão
;
Moutinho, Luiz
; …
- In:
Journal of modelling in management
12
(
2017
)
3
,
pp. 364-385
Persistent link: https://www.econbiz.de/10011776920
Saved in:
9
Behavior-based pricing in vertically differentiated industries
Rhee, Ki-eun
;
Thomadsen, Raphael
- In:
Management science : journal of the Institute for …
63
(
2017
)
8
,
pp. 2729-2740
Persistent link: https://www.econbiz.de/10011741430
Saved in:
10
When should firms expose themselves to risk?
Alexandrov, Alexei
- In:
Management science : journal of the Institute for …
61
(
2015
)
12
,
pp. 3001-3008
Persistent link: https://www.econbiz.de/10011413512
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