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language:"eng"
~isPartOf:"Journal of research in marketing and entrepreneurship"
~subject:"Innovation"
~subject:"Marketing management"
~subject:"Theorie"
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Marketing
13
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Journal of research in marketing and entrepreneurship
Journal of business research : JBR
70
Industrial marketing management : the international journal for industrial and high-tech firms
57
SpringerLink / Bücher
31
European journal of marketing : EJM
26
Journal of marketing management : MM
26
Journal of strategic marketing
24
Management science : journal of the Institute for Operations Research and the Management Sciences
22
Journal of marketing
21
European Journal of Marketing
20
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
20
Journal of Islamic marketing : JIMA
17
Journal of business-to-business marketing
17
Journal of the Academy of Marketing Science
17
Marketing theory
17
The journal of business & industrial marketing
17
AMS review : official publication of the Academy of Marketing Science
16
Marketing intelligence & planning
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Springer eBook Collection
15
Journal of research in marketing and entrepreneurship : JRME
14
McGraw-Hill/Irwin series in marketing
13
Business horizons
12
International journal of islamic marketing and branding
12
Journal of macromarketing
12
Journal of marketing management : JMM ; journal of the Academy of Marketing
12
International journal of forecasting
11
Journal of marketing communications
11
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
10
Rotterdams Instituut voor Bedrijfseconomische Studies : RIBES
10
Springer eBook Collection / Business and Management
10
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
9
Journal of marketing education : JME
9
OECD Health Statistics
9
Review of marketing research
9
Cogent business & management
8
European research studies
8
International journal of wine business research : IJWBR
8
Journal of Islamic marketing
8
Operations research
8
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1
Marketing first? : the role of marketing capability in SME growth
Joensuu-Salo, Sanna
;
Viljamaa, Anmari
;
Kangas, Emilia
- In:
Journal of research in marketing and entrepreneurship
25
(
2023
)
2
,
pp. 185-202
Persistent link: https://www.econbiz.de/10014295532
Saved in:
2
Entrepreneurial marketing strategy in craft-based businesses in an emerging market : a qualitative interpretivist approach
Saiyed, Abrar Ali Mohammadusman
;
Shaikh, Ateeque
; …
- In:
Journal of research in marketing and entrepreneurship
26
(
2024
)
2
,
pp. 279-302
Persistent link: https://www.econbiz.de/10014506561
Saved in:
3
Sourcing and cocreating course-client entrepreneurial marketing (EM) projects
Dalecki, Linden
- In:
Journal of research in marketing and entrepreneurship
26
(
2024
)
2
,
pp. 368-387
Persistent link: https://www.econbiz.de/10014506569
Saved in:
4
A bibliometric analysis and text mining of the entrepreneurial marketing domain : emerging trends and future research directions
Amjad, Tayyab
;
Dent, Michael M.
;
Mansor, Nur Naha Abu
- In:
Journal of research in marketing and entrepreneurship
25
(
2023
)
3
,
pp. 393-409
Persistent link: https://www.econbiz.de/10014506453
Saved in:
5
Understanding relationship marketing strategy in Ghana's informal economy : a case of micro, small and medium enterprises
Adom, Kwame
;
Tettey, Louis Numelio
;
Acheampong, George
- In:
Journal of research in marketing and entrepreneurship
25
(
2023
)
2
,
pp. 253-269
Persistent link: https://www.econbiz.de/10014295536
Saved in:
6
Ties that bind : leveraging horizontal and vertical ties within an entrepreneurial community in cross-promotional social media marketing
Kennedy, Elena Dowin
;
Horky, Alisha Blakeney
;
Kaufmann, …
- In:
Journal of research in marketing and entrepreneurship
25
(
2023
)
2
,
pp. 310-327
Persistent link: https://www.econbiz.de/10014295547
Saved in:
7
The farm-based entrepreneur’s marketing mix : a case study from the local food sector
Hersleth, Stine Alm
;
Kubberød, Elin
;
Gonera, Antje
- In:
Journal of research in marketing and entrepreneurship
24
(
2022
)
1
,
pp. 176-194
Persistent link: https://www.econbiz.de/10013369610
Saved in:
8
Marketing decisions and implementation process for entrepreneurial and managerial practices : a critical incident technique approach
Sá, Elisabete
;
Farhangmehr, Minoo
;
Pinho, José Carlos
; …
- In:
Journal of research in marketing and entrepreneurship
24
(
2022
)
2
,
pp. 221-241
Persistent link: https://www.econbiz.de/10013369615
Saved in:
9
Marketing/entrepreneurship interface research priorities (2023-2026)
Alqahtani, Nasser
;
Uslay, Can
- In:
Journal of research in marketing and entrepreneurship
24
(
2022
)
2
,
pp. 405-419
Persistent link: https://www.econbiz.de/10013369674
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