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person:"Breidbach, Christoph F."
~person:"Pfisterer, Lucas"
~person:"Tronvoll, Bård"
~subject:"Consulting"
~subject:"Relationship marketing"
~subject:"SD-logic"
~subject:"Umwelt"
~subject:"Value creation"
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Service-Dominant Logic
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Breidbach, Christoph F.
Pfisterer, Lucas
Tronvoll, Bård
Vargo, Stephen L.
22
Lusch, Robert F.
16
Edvardsson, Bo
10
Akaka, Melissa Archpru
6
Grönroos, Christian
6
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5
Hughes, Tim
5
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4
Drengner, Jan
4
Hilton, Toni
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Horbel, Chris
4
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Ng, Irene
4
Ranjan, Kumar Rakesh
4
Skålén, Per
4
Woratschek, Herbert
4
Alexander Joseph Ibnu Wibowo
3
Alves, Helena
3
Baglieri, Enzo
3
Balaji, M. S.
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Blaschke, Michael
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Brodie, Roderick J.
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Busser, James A.
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Frow, Pennie
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Helkkula, Anu
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Jaakkola, Elina
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Jacob, Frank
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Marketing theory
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
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1
Journal of service research : JSR
1
Managing service quality : MSQ ; an international journal
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Marketing : ZFP ; journal of research and management
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Service Value als Werttreiber : Konzepte, Messung und Steuerung
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ECONIS (ZBW)
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1
Value creation in usage processes : investigating the micro-foundations of "value-in-use"
Pfisterer, Lucas
;
Roth, Stefan
- In:
Marketing : ZFP ; journal of research and management
40
(
2018
)
3
,
pp. 31-42
Persistent link: https://www.econbiz.de/10011913387
Saved in:
2
Archetypes of service innovation : implications for value cocreation
Helkkula, Anu
;
Kowalkowski, Christian
;
Tronvoll, Bård
- In:
Journal of service research : JSR
21
(
2018
)
3
,
pp. 284-301
Persistent link: https://www.econbiz.de/10011916505
Saved in:
3
Technology-enabled value co-creation : an empirical analysis of actors, resources, and practices
Breidbach, Christoph F.
;
Maglio, Paul P.
- In:
Industrial marketing management : the international …
56
(
2016
),
pp. 73-85
Persistent link: https://www.econbiz.de/10011531232
Saved in:
4
Customer usage processes : a conceptualization and differentiation
Pfisterer, Lucas
;
Roth, Stefan
- In:
Marketing theory
15
(
2015
)
3
,
pp. 401-422
Persistent link: https://www.econbiz.de/10011492816
Saved in:
5
Recovering service failure through resource integration
Xu, Yingzi
;
Tronvoll, Bård
;
Edvardsson, Bo
- In:
The service industries journal
34
(
2014
)
16
,
pp. 1253-1271
Persistent link: https://www.econbiz.de/10010492121
Saved in:
6
Customer experience from a self-service system perspective
Åkesson, Maria
;
Edvardsson, Bo
;
Tronvoll, Bård
- In:
Journal of service management
25
(
2014
)
5
,
pp. 677-698
Persistent link: https://www.econbiz.de/10010426047
Saved in:
7
Institutional logics matter when coordinating resource integration
Edvardsson, Bo
;
Kleinaltenkamp, Michael
;
Tronvoll, Bård
; …
- In:
Marketing theory
14
(
2014
)
3
,
pp. 291-309
Persistent link: https://www.econbiz.de/10010461912
Saved in:
8
Beyond virtuality : from engagement platforms to engagement ecosystems
Breidbach, Christoph F.
;
Brodie, Roderick J.
; …
- In:
Managing service quality : MSQ ; an international journal
24
(
2014
)
6
,
pp. 592-611
Persistent link: https://www.econbiz.de/10010526466
Saved in:
9
Die Bedeutung von Nutzungsprozessen für den Service Value
Roth, Stefan
;
Pfisterer, Lucas
- In:
Service Value als Werttreiber : Konzepte, Messung und …
,
(pp. 223-243)
.
2014
Persistent link: https://www.econbiz.de/10010359513
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