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person:"Helm, Sabrina"
~person:"Heinonen, Kristina"
~person:"Homburg, Christian"
~person:"Svensson, Göran"
~type_genre:"Article in journal"
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Search: subject_exact:"Relationship marketing"
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Beziehungsmarketing
79
Relationship marketing
79
Lieferantenmanagement
29
Supplier relationship management
29
Customer satisfaction
23
Kundenzufriedenheit
23
Confidence
17
Vertrauen
17
Consumer behaviour
16
Konsumentenverhalten
16
B-to-B-Marketing
14
Business-to-business marketing
14
Arbeitszufriedenheit
11
Job satisfaction
11
Deutschland
10
Dienstleistungsqualität
10
Germany
10
Service quality
10
Theorie
10
Theory
10
Salespeople
9
Verkaufspersonal
9
commitment
9
satisfaction
9
trust
9
Customer value
8
Kundenwert
8
Selling
7
Verkauf
7
Marketing management
6
Marketingmanagement
6
coordination
6
relationship marketing
6
Betriebliche Wertschöpfung
5
Norway
5
Norwegen
5
Satisfaction
5
South Africa
5
Südafrika
5
Trust
5
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Article
79
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Article in journal
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79
Aufsatz im Buch
39
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39
Graue Literatur
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Non-commercial literature
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Collection of articles of several authors
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Handbuch
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7
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Hochschulschrift
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English
64
German
15
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Helm, Sabrina
Heinonen, Kristina
Homburg, Christian
Svensson, Göran
Han, Heesup
52
Kumar, V.
48
Hollebeek, Linda D.
40
Mattila, Anna S.
36
Gil Saura, Irene
35
Verhoef, Peter C.
35
Smith, Alan D.
31
Palmatier, Robert W.
30
Prentice, Catherine
30
Bruhn, Manfred
27
Herrmann, Andreas
27
Loureiro, Sandra Maria Correia
27
Grewal, Dhruv
25
Agnihotri, Raj
24
Bang, Nguyen
24
Hyun, Sunghyup Sean
24
Walsh, Gianfranco
24
Klaus, Philipp
23
Vrontis, Demetris
23
Huber, Frank
22
Ruyter, Ko de
22
Thaichon, Park
22
Evanschitzky, Heiner
21
Wong, IpKin Anthony
21
Balaji, M. S.
20
Harrigan, Paul
20
Kumar, Vikas
20
Quach, Sara
20
Rather, Raouf Ahmad
20
Wieseke, Jan
20
Karjaluoto, Heikki
19
Sesé, F. Javier
19
Casidy, Riza
18
Khan, Imran
18
Kim, Wansoo
18
Neslin, Scott A.
18
Rahman, Zillur
18
So, Kevin Kam Fung
18
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Journal of marketing
7
Journal of the Academy of Marketing Science
6
Die Betriebswirtschaft : DBW
5
Marketing : ZFP ; journal of research and management
5
The journal of business & industrial marketing
5
International journal of procurement management
4
Journal of business-to-business marketing
4
International journal of business excellence
3
The journal of services marketing
3
International journal of business excellence : IJBEX
2
Journal of business economics : JBE
2
Journal of service management
2
Marketing intelligence & planning
2
The international journal of bank marketing : IJBM
2
African journal of economic and management studies : AJEMS
1
Annals of public and cooperative economics
1
Business horizons
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
European business review
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
European management journal
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
Harvard-Business-Manager : das Wissen der Besten
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of business governance and ethics : IJBGE
1
International journal of contemporary hospitality management
1
International journal of electronic customer relationship management : IJECRM
1
International journal of internet marketing and advertising : IJIMA
1
International journal of logistics economics and globalisation
1
Journal of business research : JBR
1
Journal of contemporary marketing science
1
Journal of customer behaviour
1
Journal of financial services marketing : JFSM
1
Journal of international marketing
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Journal of retailing and consumer services
1
Journal of service research : JSR
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Marktforschung & Management : M & M ; Zeitschrift für marktorientierte Unternehmenspolitik
1
Psychology & marketing
1
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ECONIS (ZBW)
79
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79
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1
Ordinary customer experience : conceptualization, characterization, and implications
Heinonen, Kristina
;
Lipkin, Michaela
- In:
Psychology & marketing
40
(
2023
)
9
,
pp. 1720-1736
Persistent link: https://www.econbiz.de/10014338320
Saved in:
2
Precursors and outcomes of perceived value in B2B banking services : a nomological framework
Zietsman, Mariëtte Louise
;
Mostert, Pierre
;
Svensson, …
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 330-353
Persistent link: https://www.econbiz.de/10014422300
Saved in:
3
Characterizing ex situ value : a customer-dominant perspective on value
Heinonen, Kristina
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
8
,
pp. 1707-1721
Persistent link: https://www.econbiz.de/10014384378
Saved in:
4
Customer ecosystems : exploring how ecosystem actors shape customer experience
Lipkin, Michaela
;
Heinonen, Kristina
- In:
The journal of services marketing
36
(
2022
)
9
,
pp. 1-17
Persistent link: https://www.econbiz.de/10013542858
Saved in:
5
Salespeople's sales performance skills in B2B of services firms : a cross-industrial study
Høgevold, Nils
;
Rodríguez, Rocío
;
Svensson, Göran
; …
- In:
European business review
36
(
2024
)
2
,
pp. 201-224
Persistent link: https://www.econbiz.de/10014513321
Saved in:
6
The antecedents and outcomes of micro-enterprise business banking customers' relationship satisfaction
Van der Merwe, Michelle Caroline
;
Mostert, Pierre
; …
- In:
Journal of business-to-business marketing
31
(
2024
)
1
,
pp. 27-42
Persistent link: https://www.econbiz.de/10014514694
Saved in:
7
The impact of the relationship commitment and customer integration on supply chain performance
Ruzo-Sanmartín, Emilio
;
Abousamra, Alaa Abdelaziz
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 943-957
Persistent link: https://www.econbiz.de/10014227519
Saved in:
8
A nomological framework of antecedents and postcedents to satisfaction in purchase and sales business relationships
Guan, Jyh-Liang
;
Lee, Tzong-ru
;
Mostert, Pierre
; …
- In:
Journal of contemporary marketing science
6
(
2023
)
1
,
pp. 46-63
Persistent link: https://www.econbiz.de/10014301512
Saved in:
9
Quantifying the influence of customer experience on consumer share-of-category
Klaus, Philipp
;
Kuppelwieser, Volker
;
Heinonen, Kristina
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014303364
Saved in:
10
The role of trust and commitment as mediators between economic and non-economic satisfaction in sales manager B2B relationships
Ferro-Soto, Carlos
;
Padin, Carmen
;
Svensson, Göran
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
1
,
pp. 235-251
Persistent link: https://www.econbiz.de/10013539060
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