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person:"Schwarz, Torsten"
~person:"Edelman, Benjamin"
~person:"Karjaluoto, Heikki"
~person:"Sayedi, Amin"
~subject:"Auction"
~subject:"Internet-Auktion"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Web-Marketing"
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Auction
Internet-Auktion
Internet marketing
28
Online-Marketing
28
Advertising effects
10
Werbewirkung
10
Advertising
8
Social Web
8
Social web
8
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8
Auction theory
7
Auktionstheorie
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Search engine
7
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6
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5
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5
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game theory
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Schwarz, Torsten
Edelman, Benjamin
Karjaluoto, Heikki
Sayedi, Amin
Nazerzadeh, Hamid
4
Chen, Jianqing
3
Hou, Jianwei
3
Hummel, Patrick
3
Mirrokni, Vahab
3
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2
Balachander, Subramanian
2
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2
Bax, Eric
2
Choi, W. Jason
2
Decarolis, Francesco
2
Despotakis, Stylianos
2
Fan, Ming
2
Golrezaei, Negin
2
Gomes, Renato
2
Jerath, Kinshuk
2
Kannan, Karthik
2
Kim, Ju-Young
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Liu, De
2
Long, Fei
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Mela, Carl F.
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Melnik, Mikhail I.
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Ravi, Ramamoorthi
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2
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Zhu, Yi
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Journal of marketing research
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing science
1
The American economic review
1
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ECONIS (ZBW)
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1
Open and private exchanges in display advertising
Choi, W. Jason
;
Sayedi, Amin
- In:
Marketing science
42
(
2023
)
3
,
pp. 451-475
Persistent link: https://www.econbiz.de/10014317404
Saved in:
2
First-price auctions in online display advertising
Despotakis, Stylianos
;
Ravi, Ramamoorthi
;
Sayedi, Amin
- In:
Journal of marketing research
58
(
2021
)
5
,
pp. 888-907
Persistent link: https://www.econbiz.de/10012662060
Saved in:
3
Learning in online advertising
Choi, W. Jason
;
Sayedi, Amin
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
4
,
pp. 584-608
Persistent link: https://www.econbiz.de/10012059797
Saved in:
4
Real-time bidding in online display advertising
Sayedi, Amin
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
4
,
pp. 553-568
Persistent link: https://www.econbiz.de/10011916547
Saved in:
5
Exclusive placement in online advertising
Sayedi, Amin
;
Jerath, Kinshuk
;
Baghaie, Marjan
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
6
,
pp. 970-986
Persistent link: https://www.econbiz.de/10011966235
Saved in:
6
Expertise in online markets
Despotakis, Stylianos
;
Hafalir, Isa
;
Ravi, Ramamoorthi
; …
- In:
Management science : journal of the Institute for …
63
(
2017
)
11
,
pp. 3895-3910
Persistent link: https://www.econbiz.de/10011772842
Saved in:
7
Internet advertising and the generalized second-price auction : selling billions of dollars worth of keywords
Edelman, Benjamin
;
Ostrovsky, Michael
;
Schwarz, Michael
- In:
The American economic review
97
(
2007
)
1
,
pp. 242-259
Persistent link: https://www.econbiz.de/10003456255
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