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person:"Taylor, D. Christopher"
~person:"Gustafson, Christopher R."
~subject:"Brand image"
~subject:"Brand management"
~subject:"Environmental consciousness"
~subject:"Manipulation"
~subject:"Willingness to pay"
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Taylor, D. Christopher
Gustafson, Christopher R.
Barber, Nelson
6
Agnoli, Lara
4
Bruwer, Johan
4
Spielmann, Nathalie
4
Vecchio, Riccardo
4
Capitello, Roberta
3
Lourenço-Gomes, Lina
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Mora, Pierre
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Outreville, J. François
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Pitt, Leyland F.
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Schamel, Günter
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Alonso Ugaglia, Adeline
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Ay, Jean-Sauveur
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Barber, Nelson A.
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Begalli, Diego
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Bianchi, Constanza
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Bouzdine-Chameeva, Tatiana
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Buccafusco, Christopher
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Camanzi, Luca
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Chan, Anthony
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Chikumbi, Lydia
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Dodd, Tim H.
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Gonçalves, Tânia
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2
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International journal of wine business research : IJWBR
2
Agricultural economics : the journal of the International Association of Agricultural Economists
1
International journal of revenue management : IJRM
1
Journal of agricultural & food industrial organization
1
Journal of behavioral and experimental economics
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ECONIS (ZBW)
8
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1
Consumer sorting and hedonic valuation of wine attributes : exploiting data from a field experiment
Gustafson, Christopher R.
;
Lybbert, Travis J.
;
Sumner, …
- In:
Agricultural economics : the journal of the …
47
(
2016
)
1
,
pp. 91-103
Persistent link: https://www.econbiz.de/10011430362
Saved in:
2
Desirability bias and perceived effectiveness influence on willingness-to-pay for pro-environmental wine products
Barber, Nelson A.
;
Taylor, D. Christopher
;
Remar, Daniel
- In:
International journal of wine business research : IJWBR
28
(
2016
)
3
,
pp. 206-227
Persistent link: https://www.econbiz.de/10011563741
Saved in:
3
Consumer knowledge affects valuation of product attributes : experimental results for wine
Gustafson, Christopher R.
;
Lybbert, Travis J.
;
Sumner, …
- In:
Journal of behavioral and experimental economics
65
(
2016
),
pp. 85-94
Persistent link: https://www.econbiz.de/10011640516
Saved in:
4
The role of knowledge in choice, valuation, and outcomes for multi-attribute goods
Gustafson, Christopher R.
- In:
Journal of agricultural & food industrial organization
13
(
2015
)
1
,
pp. 33-43
Persistent link: https://www.econbiz.de/10011415788
Saved in:
5
Experimental approach to assessing actual wine purchase behavior
Barber, Nelson A.
;
Taylor, D. Christopher
- In:
International journal of wine business research : IJWBR
25
(
2013
)
3
,
pp. 203-226
Persistent link: https://www.econbiz.de/10009792052
Saved in:
6
Measuring the influence of persuasion marketing on young wine consumers
Taylor, D. Christopher
;
Barber, Nelson
- In:
Journal of food products marketing
18
(
2012
)
1
,
pp. 19-33
Persistent link: https://www.econbiz.de/10009509751
Saved in:
7
Selective marketing to environmentally concerned wine consumers : a case for location, gender and age
Barber, Nelson
;
Taylor, D. Christopher
;
Strick, Sandy
- In:
The journal of consumer marketing
27
(
2010
)
1
,
pp. 64-75
Persistent link: https://www.econbiz.de/10003942443
Saved in:
8
Wine packaging : marketing towards consumer lifestyle to build brand equity and increase revenue
Barber, Nelson
;
Taylor, D. Christopher
;
Deale, Cynthia S.
- In:
International journal of revenue management : IJRM
4
(
2010
)
3/4
,
pp. 215-237
Persistent link: https://www.econbiz.de/10008746396
Saved in:
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