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subject:"Australien"
~isPartOf:"Australasian marketing journal"
~subject:"Marketing management"
~subject:"USA"
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Australien
Marketing management
USA
Social marketing
14
Social Marketing
12
Australia
5
Consumer behaviour
4
Konsumentenverhalten
4
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2
Nonprofit organization
2
Nonprofit-Organisation
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Social change
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1996-2007
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Alcohol
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Australasian marketing journal
Health marketing quarterly
12
International journal of nonprofit and voluntary sector marketing
10
Journal of advertising : official publication of the American Academy of Advertising
9
Working paper / National Bureau of Economic Research, Inc.
9
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
7
Journal of nonprofit & public sector marketing
6
The SAGE handbook of social marketing
6
Journal of advertising research
5
Journal of business research : JBR
5
International journal of nonprofit & voluntary sector marketing
4
International review on public and non-profit marketing
4
Young consumers : insight and ideas for responsible marketers
4
Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
3
Europäische Hochschulschriften / 5
3
Journal of marketing management : MM
3
Journal of social marketing : JSOCM
3
Psychology & marketing
3
Contemporary issues in social marketing
2
Journal of business ethics : JOBE
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Journal of strategic marketing
2
Key debates and contemporary issues in nonprofit marketing
2
Marketing intelligence & planning
2
Social and sustainability marketing : a casebook for reaching your socially responsible consumers through marketing science
2
Social marketing for public health : global trends and success stories
2
The Harvard John M. Olin discussion paper series
2
AMS review : official publication of the Academy of Marketing Science
1
Advertising and violence : concepts and perspectives
1
Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
1
American economic journal : a journal of the American Economic Association
1
Applied economic perspectives and policy
1
Arbeitspapier / Institut für Marketing, Universität Mannheim
1
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of management research and innovation
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Bridging the gap between advertising academia and practice
1
Business & information systems engineering : BISE ; the international journal of Wirtschaftsinformatik
1
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ECONIS (ZBW)
6
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1
Increasing parental leave uptake : a systems social marketing approach
Duffy, Sarah
;
Van Esch, Patrick
;
Yousef, Murooj
- In:
Australasian marketing journal
28
(
2020
)
2
,
pp. 110-118
Persistent link: https://www.econbiz.de/10012253936
Saved in:
2
Understanding the Australian environmental volunteering market : a basis for behavioural change and a sustainable future
Randle, Melanie
;
Dolnicar, Sara
- In:
Australasian marketing journal
17
(
2009
)
4
,
pp. 192-203
Persistent link: https://www.econbiz.de/10003901754
Saved in:
3
Conceptualising value creation for social change management
Russell-Bennett, Rebekah
;
Previte, Josephine
; …
- In:
Australasian marketing journal
17
(
2009
)
4
,
pp. 211-218
Persistent link: https://www.econbiz.de/10003901760
Saved in:
4
Benchmarking road safety success : issues to consider
Dann, Stephen
;
Fry, Marie-Louise
- In:
Australasian marketing journal
17
(
2009
)
4
,
pp. 226-231
Persistent link: https://www.econbiz.de/10003901772
Saved in:
5
Analysis of management narrative to understand social marketing strategy : the case of "branding Logan City"
Russell, David
;
Sullivan Mort, Gillian
;
Hume, Margee
- In:
Australasian marketing journal
17
(
2009
)
4
,
pp. 232-237
Persistent link: https://www.econbiz.de/10003901784
Saved in:
6
Australian consumers' discernment of different sources of "healthy eating" messages
Jones, Sandra C.
;
Tapsell, Linda
;
Andrews, Kelly L.
; …
- In:
Australasian marketing journal
17
(
2009
)
4
,
pp. 238-246
Persistent link: https://www.econbiz.de/10003901794
Saved in:
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