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subject:"Beziehungsmarketing"
~person:"Gallarza, Martina G."
~person:"Glady, Nicolas"
~subject:"Higher-order measures"
~subject:"Konsumentenverhalten"
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Search: subject_exact:"Customer lifetime value"
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Beziehungsmarketing
Higher-order measures
Konsumentenverhalten
Customer value
17
Kundenwert
17
Relationship marketing
10
Customer satisfaction
6
Kundenzufriedenheit
6
Consumer behaviour
5
Betriebliche Wertschöpfung
4
Dienstleistungsqualität
4
Service quality
4
Value creation
4
Theorie
3
Theory
3
Distance selling
2
Distanzhandel
2
Ethiopia
2
Forecasting model
2
Loyalty
2
Multivariate Verteilung
2
Multivariate distribution
2
Perceived value
2
Prognoseverfahren
2
Satisfaction
2
Statistical distribution
2
Statistische Verteilung
2
Tourism industry
2
Tourismuswirtschaft
2
Value dimensions
2
consumer value
2
loyalty
2
Äthiopien
2
Belgien
1
Belgium
1
Bibliometrics
1
Bibliometrie
1
Big event
1
Cash Flow
1
Cash flow
1
Causal model
1
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10
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1
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English
13
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Gallarza, Martina G.
Glady, Nicolas
Kumar, V.
29
Madhani, Pankaj M.
14
Eggert, Andreas
11
Ko, Eunju
11
Fader, Peter
9
Günter, Bernd
9
Heinonen, Kristina
9
Helm, Sabrina
9
Verhoef, Peter C.
9
Bruhn, Manfred
8
Kim, Kyung Hoon
8
Bauer, Hans H.
7
Gil Saura, Irene
7
Krafft, Manfred
7
Neslin, Scott A.
7
Venkatesan, Rajkumar
7
Wiesel, Thorsten
7
Frow, Pennie
6
Georgi, Dominik
6
Hadwich, Karsten
6
Lehmann, Donald R.
6
Petersen, J. Andrew
6
Saarijärvi, Hannu
6
Skiera, Bernd
6
Strandvik, Tore
6
Albadvi, Amir
5
Baesens, Bart
5
Bradlow, Eric T.
5
Gupta, Sunil
5
Haenlein, Michael
5
Hammerschmidt, Maik
5
Kleinaltenkamp, Michael
5
Lemon, Katherine N.
5
Leone, Robert P.
5
Maas, Peter
5
Matzler, Kurt
5
Payne, Adrian
5
Peppers, Don
5
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Management science : journal of the Institute for Operations Research and the Management Sciences
2
European journal of operational research : EJOR
1
International journal of consumer studies
1
International journal of hospitality management
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of service management
1
K.U. Leuven KBI Working Paper
1
KBI
1
Strategic marketing in tourism services
1
The journal of services marketing
1
Tourism review : the official journal of the AIEST
1
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ECONIS (ZBW)
13
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1
Consumer value of virtual music festivals
Gallarza, Martina G.
;
Tubillejas-Andrés, Berta
; …
- In:
International journal of consumer studies
47
(
2023
)
5
,
pp. 2012-2030
Persistent link: https://www.econbiz.de/10014335665
Saved in:
2
Comment on modeling purchasing behavior with sudden "death" : a flexible customer lifetime model”
Adler, Jost
- In:
Management science : journal of the Institute for …
69
(
2023
)
3
,
pp. 1929-1930
Persistent link: https://www.econbiz.de/10014305186
Saved in:
3
Active and reactive value dimensions : a dynamic-based perspective in the hotel sector
Gallarza, Martina G.
;
Sánchez-Fernández, Raquel
; …
- In:
Journal of hospitality & tourism research : JHTR ; the …
46
(
2022
)
7
,
pp. 1436-1473
Persistent link: https://www.econbiz.de/10013387412
Saved in:
4
A multidimensional service-value scale based on Holbrook's typology of customer value : bridging the gap between the concept and its measurement
Gallarza, Martina G.
;
Arteaga, Francisco
;
Del Chiappa, …
- In:
Journal of service management
28
(
2017
)
4
,
pp. 724-762
Persistent link: https://www.econbiz.de/10011731230
Saved in:
5
Intrinsic value dimensions and the value-satisfaction-loyalty chain : a causal model for services
Gallarza, Martina G.
;
Arteaga-Moreno, Francisco
;
Del …
- In:
The journal of services marketing
30
(
2016
)
2
,
pp. 165-185
Persistent link: https://www.econbiz.de/10011487022
Saved in:
6
Unveiling the relationship between the transaction timing, spending and dropout behavior of customers
Glady, Nicolas
;
Lemmens, Aurélie
;
Croux, Christophe
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
1
,
pp. 78-93
Persistent link: https://www.econbiz.de/10010517010
Saved in:
7
Value dimensions in consumers' experience : combining the intra- and inter-variable approaches in the hospitality sector
Gallarza, Martina G.
;
Arteaga, Francisco
;
Del Chiappa, …
- In:
International journal of hospitality management
47
(
2015
),
pp. 140-150
Persistent link: https://www.econbiz.de/10011312536
Saved in:
8
The quality-value-satisfaction-loyalty chain : relationships and impacts
Gallarza, Martina G.
;
Gil Saura, Irene
;
Moreno, …
- In:
Tourism review : the official journal of the AIEST
68
(
2013
)
1
,
pp. 3-20
Persistent link: https://www.econbiz.de/10009738872
Saved in:
9
Modeling customer loyalty using customer lifetime value
Glady, Nicolas
(
contributor
);
Baesens, Bart
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003618087
Saved in:
10
Customer value in tourism services : meaning and role for a relationship marketing approach
Gallarza, Martina G.
;
Gil Saura, Irene
;
Holbrook, Morris B.
- In:
Strategic marketing in tourism services
,
(pp. 147-162)
.
2012
Persistent link: https://www.econbiz.de/10009581754
Saved in:
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