//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Big event"
~accessRights:"restricted"
~isPartOf:"Journal of advertising research"
~isPartOf:"Sport management review"
~language:"eng"
~subject:"Event marketing"
~subject:"Feldforschung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Veranstaltungsmarketing"
Narrow search
Delete all filters
| 7 applied filters
Year of publication
From:
To:
Subject
All
Big event
Event marketing
Feldforschung
Event-Marketing
7
Sport event
6
Sportveranstaltung
6
Sport
5
Sports
5
Großveranstaltung
4
Consumer behaviour
3
Konsumentenverhalten
3
Athletes
2
Customer satisfaction
2
Kundenzufriedenheit
2
Motivation
2
Sportler
2
Sportmarketing
2
Sports marketing
2
Stakeholder
2
2015 AFC Asian Cup
1
Accountability
1
Arbeitszufriedenheit
1
Asia
1
Asien
1
Athletic goal achievement
1
Auslandsinvestition
1
Beziehungsmarketing
1
Brand experience
1
Brand image
1
Brand management
1
Consumer experience
1
Consumer experience quality
1
Consumer experiences
1
Corporate reputation
1
Customer experience
1
Demonstration effect
1
Destination image
1
Destination management
1
Destinationsmanagement
1
Dienstleistungsqualität
1
Edgework
1
more ...
less ...
Online availability
All
Undetermined
Type of publication
All
Article
7
Type of publication (narrower categories)
All
Article in journal
7
Aufsatz in Zeitschrift
7
Language
All
English
Author
All
Fairley, Sheranne
2
Lovegrove, Hannah
2
Bakhsh, Jordan
1
Brown, Michael
1
Drewery, David
1
Green, Chris
1
Hyun, Moonsup
1
Jordan, Jeremy S.
1
Newland, Brianna L.
1
Parent, Milena M.
1
Potwarka, Luke R.
1
Raggiotto, Francesco
1
Scarpi, Daniele
1
Snelgrove, Ryan
1
Wood, Laura
1
Yoshida, Masayuki
1
more ...
less ...
Published in...
All
Journal of advertising research
Sport management review
International journal of event and festival management
23
Tourism management : research, policies, practice
16
Journal of travel and tourism marketing
12
International journal of contemporary hospitality management
11
Tourism management perspectives : TMP
11
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
10
Journal of business research : JBR
8
Journal of sport management : the official journal of the North American Society of Sport Management
6
Journal of destination marketing & management
5
Journal of hospitality and tourism insights
5
Journal of retailing and consumer services
5
International journal of hospitality management
4
Scandinavian journal of hospitality and tourism
4
Edward Elgar E-Book Archive
3
European Sport management quarterly : ESMQ
3
Event tourism in Asian countries : challenges and prospects
3
Journal of hospitality marketing & management
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Journal of vacation marketing
3
Sport, Business and Management : an international journal ; SBM
3
SpringerLink / Bücher
3
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
2
African journal of business and economic research : AJBER
2
Asia Pacific journal of marketing and logistics
2
International journal of sport management and marketing : IJSMM
2
International journal of sports marketing & sponsorship
2
Journal of marketing
2
Journal of marketing management : MM
2
Marketing intelligence & planning
2
Services, economy and innovation
2
Springer eBook Collection
2
The journal of brand management : an international journal
2
Tourism analysis : an interdisciplinary tourism & hospitality journal
2
Tourism and hospitality research : THR
2
Tourism economics : the business and finance of tourism and recreation
2
Advances in business and management forecasting
1
Annales Universitatis Mariae Curie-Skłodowska / H
1
Arts and the market
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
more ...
less ...
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Athletic goal achievement : a critical antecedent of event satisfaction, re-participation intention, and future exercise intention in participant sport events
Hyun, Moonsup
;
Jordan, Jeremy S.
- In:
Sport management review
23
(
2020
)
2
,
pp. 256-270
Persistent link: https://www.econbiz.de/10012295136
Saved in:
2
Living on the edge : psychological drivers of athletes' intention to re-patronage extreme sporting events
Raggiotto, Francesco
;
Scarpi, Daniele
- In:
Sport management review
23
(
2020
)
2
,
pp. 229-241
Persistent link: https://www.econbiz.de/10012295141
Saved in:
3
From intention to participation : exploring the moderating role of a voucher-based event leveraging initiative
Potwarka, Luke R.
;
Snelgrove, Ryan
;
Drewery, David
; …
- In:
Sport management review
23
(
2020
)
2
,
pp. 302-314
Persistent link: https://www.econbiz.de/10012295147
Saved in:
4
Consumer experience quality : a review and extension of the sport management literature
Yoshida, Masayuki
- In:
Sport management review
20
(
2017
)
5
,
pp. 427-442
Persistent link: https://www.econbiz.de/10011783800
Saved in:
5
Stakeholder perceptions on the democratic governance of major sports events
Parent, Milena M.
- In:
Sport management review
19
(
2016
)
4
,
pp. 402-416
Persistent link: https://www.econbiz.de/10011566670
Saved in:
6
Leveraging events to ensure enduring benefits : the legacy strategy of the 2015 AFC Asian Cup
Fairley, Sheranne
;
Lovegrove, Hannah
;
Brown, Michael
- In:
Sport management review
19
(
2016
)
4
,
pp. 466-474
Persistent link: https://www.econbiz.de/10011566690
Saved in:
7
Image recovery from negative media coverage of a sport event : destination, venue, and event considerations
Fairley, Sheranne
;
Lovegrove, Hannah
;
Newland, Brianna L.
; …
- In:
Sport management review
19
(
2016
)
3
,
pp. 352-360
Persistent link: https://www.econbiz.de/10011598948
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->