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subject:"Consumer behaviour"
~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~isPartOf:"Journal of international consumer marketing"
~subject:"Advertising effects"
~subject:"Beziehungsmarketing"
~subject:"China"
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Search: subject_exact:"Consumer Behaviour"
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Subject
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Consumer behaviour
Advertising effects
Beziehungsmarketing
China
Konsumentenverhalten
900
USA
179
United States
179
Brand image
106
Markenimage
106
Brand management
74
Markenführung
74
Personality psychology
65
Persönlichkeitspsychologie
65
Experiment
62
Brand
60
Emotion
60
Markenartikel
60
Cultural identity
56
Kulturelle Identität
56
Decision
47
Entscheidung
47
Designation of origin
44
Herkunftsbezeichnung
44
Cognition
43
Kognition
43
Advertising
38
Werbung
38
Werbewirkung
36
National culture
35
Nationalkultur
35
Social Web
34
Social web
34
Relationship marketing
32
Comparison
31
Theorie
31
Theory
31
Vergleich
31
Viral marketing
29
Virales Marketing
29
Online retailing
28
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Online availability
All
Undetermined
306
Free
10
Type of publication
All
Article
899
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
900
Aufsatz in Zeitschrift
900
Bibliografie enthalten
2
Bibliography included
2
Case study
2
Collection of articles of several authors
2
Fallstudie
2
Sammelwerk
2
Systematic review
2
Übersichtsarbeit
2
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Language
All
English
900
Author
All
Janiszewski, Chris A.
11
Krishna, Aradhna
8
Laran, Juliano
8
Wyer, Robert S.
8
Bagchi, Rajesh
7
Khare, Arpita
7
Rucker, Derek D.
7
Shiv, Baba
7
Argo, Jennifer J.
6
Bearden, William O.
6
Belk, Russell W.
6
Berger, Jonah
6
Lichtenstein, Donald R.
6
McGill, Ann L.
6
Meyers-Levy, Joan
6
Morales, Andrea C.
6
Vohs, Kathleen D.
6
Wilcox, Keith
6
Fishbach, Ayelet
5
Folkes, Valerie S.
5
Gal, David
5
Grewal, Dhruv
5
Hoch, Stephen J.
5
Mogilner, Cassie
5
Phau, Ian
5
Pieters, Rik
5
Samper, Adriana
5
Sela, Aner
5
Sengupta, Jaideep
5
Simonson, Itamar
5
Thompson, Craig J.
5
Wang, Jing
5
White, Katherine
5
Zhang, Ying
5
Aaker, Jennifer
4
Alba, Joseph W.
4
Arnould, Eric J.
4
Bolton, Lisa E.
4
Chattopadhyay, Amitava
4
Dahl, Darren W.
4
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Published in...
All
Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of international consumer marketing
Journal of business research : JBR
1,977
Journal of retailing and consumer services
1,930
International journal of consumer studies
761
International journal of hospitality management
723
Psychology & marketing
658
NBER working paper series
514
Working paper / National Bureau of Economic Research, Inc.
431
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
European Journal of Marketing
366
Journal of Consumer Marketing
365
The journal of brand management : an international journal
355
European journal of marketing : EJM
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
333
Journal of travel and tourism marketing
318
Journal of marketing management : MM
307
Journal of retailing
303
Tourism management : research, policies, practice
301
Journal of marketing communications
300
Cogent business & management
297
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
The international review of retail, distribution and consumer research
292
Journal of marketing
290
SpringerLink / Bücher
290
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Journal of the Academy of Marketing Science
284
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Technological forecasting & social change : an international journal
262
International Journal of Retail & Distribution Management
261
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
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Source
All
ECONIS (ZBW)
900
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21
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30
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900
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21
Is cause-related marketing all the same for different cultures?
Mora, Elísabet
;
Küster, Inés
;
Vila, Natalia
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 166-179
Persistent link: https://www.econbiz.de/10014515023
Saved in:
22
Demystifying horizontal/vertical cultural difference in green consumption : a cross-cultural comparative study
Ur Rahman, Saleem
;
Luomala, Harri T.
- In:
Journal of international consumer marketing
33
(
2021
)
5
,
pp. 543-558
Persistent link: https://www.econbiz.de/10012650583
Saved in:
23
Factors affecting young adults' willingness to try novel health-enhancing nature-based products
Puhakka, Riikka
;
Haskins, Alexis H.
;
Jauho, Mikko
; …
- In:
Journal of international consumer marketing
33
(
2021
)
5
,
pp. 595-612
Persistent link: https://www.econbiz.de/10012650591
Saved in:
24
"GPS in my salad?" : a mixed method study of consumers' perception of biomarkers in organic vegetables
Martini, Mara
;
Loera, Barbara
;
Murphy, Blain
;
Dean, Moira
; …
- In:
Journal of international consumer marketing
35
(
2023
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10014321436
Saved in:
25
The interaction of product attractiveness and decision-making style on consumer purchase intention : a cultural moderation perspective
Soler-Anguiano, Francisco Leonardo
;
Zeelenberg, Marcel
; …
- In:
Journal of international consumer marketing
35
(
2023
)
1
,
pp. 19-29
Persistent link: https://www.econbiz.de/10014321437
Saved in:
26
The status quo of Japanese consumers' personal information disclosure : the influence of information control and privacy concerns
Morimoto, Mariko
- In:
Journal of international consumer marketing
35
(
2023
)
1
,
pp. 79-93
Persistent link: https://www.econbiz.de/10014321454
Saved in:
27
Shopping intentions during COVID-19 : what can canadian businesses learn to encourage future consumer support?
Puiras, Erika
;
Oliver, Casey
;
Cummings, Shayna
; …
- In:
Journal of international consumer marketing
35
(
2023
)
1
,
pp. 94-108
Persistent link: https://www.econbiz.de/10014321456
Saved in:
28
Green apparel buying : role of past behavior, knowledge and peer influence in the assessment of green apparel perceived benefits
Khare, Arpita
- In:
Journal of international consumer marketing
35
(
2023
)
1
,
pp. 109-125
Persistent link: https://www.econbiz.de/10014321457
Saved in:
29
Nuances in identity formation for consumers in non-Western markets
Chandrasekara, Ruwangi
;
Wijetunga, Dinuka
;
Jayakody, …
- In:
Journal of international consumer marketing
35
(
2023
)
2
,
pp. 127-146
Persistent link: https://www.econbiz.de/10014321460
Saved in:
30
A meta-analysis of TPB model in predicting green energy behavior : the moderating role of cross-cultural factors
Kumar, Ganesh
;
Nayak, Jogendra Kumar
- In:
Journal of international consumer marketing
35
(
2023
)
2
,
pp. 147-165
Persistent link: https://www.econbiz.de/10014321463
Saved in:
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