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subject:"Consumer behaviour"
~isPartOf:"Journal of international consumer marketing"
~isPartOf:"Journal of marketing communications"
~isPartOf:"Journal of the Academy of Marketing Science"
~person:"Blut, Markus"
~person:"Phau, Ian"
~subject:"Online-Handel"
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Consumer behaviour
Online-Handel
Konsumentenverhalten
8
Luxury goods
3
Luxusgüter
3
Australia
2
Australien
2
Beziehungsmarketing
2
Brand
2
Brand image
2
Brand management
2
Emotion
2
Markenartikel
2
Markenführung
2
Markenimage
2
Meta-Analyse
2
Meta-analysis
2
Relationship marketing
2
Social status
2
Sozialer Status
2
Brand extension
1
Chinese
1
Chinesisch
1
Customer engagement marketing
1
Customer integration
1
Designation of origin
1
Engagement platforms
1
Experiential engagement initiatives
1
Fashion
1
Hedonic adaptation
1
Hedonic price index
1
Hedonischer Preisindex
1
Herkunftsbezeichnung
1
Impulse buying
1
Impulsivity
1
Instagram
1
Jugendliche
1
Kaufentscheidung
1
Kundenbindungsprogramm
1
Kundenintegration
1
Leistungsmotivation
1
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8
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8
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English
8
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Blut, Markus
Phau, Ian
Grewal, Dhruv
9
Khare, Arpita
7
Kumar, V.
7
Bagozzi, Richard P.
6
Muehling, Darrel D.
6
Torres, Ivonne M.
6
Zúñiga, Miguel Ángel
6
Hoyer, Wayne D.
5
Um, Nam-Hyun
5
Bellman, Steven
4
Fazli-Salehi, Reza
4
Hagtvedt, Henrik
4
Hennig-Thurau, Thorsten
4
Homburg, Christian
4
Kim, Soojung
4
Kukar-Kinney, Monika
4
Laroche, Michel
4
Madadi, Rozbeh
4
Moschis, George P.
4
Muralidharan, Sidharth
4
Ruyter, Ko de
4
Schultz, Don E.
4
Sharma, Piyush
4
Xue, Fei
4
Zhang, Dan
4
Anand, Sandip
3
Arora, Amit
3
Arora, Anshu
3
Bailey, Ainsworth Anthony
3
Brasel, S. Adam
3
Burton, Scot
3
Calantone, Roger J.
3
Chikweche, Tendai
3
Cleeren, Kathleen
3
Dekimpe, Marnik G.
3
Dellaert, Benedict G. C.
3
Dodoo, Naa Amponsah
3
Gavish, Yossi
3
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Journal of international consumer marketing
Journal of marketing communications
Journal of the Academy of Marketing Science
Marketing Intelligence & Planning
8
Marketing intelligence & planning
8
Journal of fashion marketing and management
7
Journal of business research : JBR
6
Journal of promotion management : JPM
6
Journal of retailing
5
Journal of retailing and consumer services
4
The journal of brand management : an international journal
4
Australasian marketing journal
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Country of origin effect : looking back and moving forward
2
Direct marketing : an international journal
2
European journal of marketing : EJM
2
Journal of Fashion Marketing and Management: An International Journal
2
Journal of Research in Interactive Marketing
2
Strategic change
2
The international review of retail, distribution and consumer research
2
The journal of consumer marketing
2
Young consumers : insight and ideas for responsible marketers
2
Asia Pacific Journal of Marketing and Logistics Ser.
1
Asia-Pacific Journal of Business Administration
1
Asia-Pacific journal of business administration
1
Brand management ; Vol. 4
1
European Journal of Marketing
1
European journal of marketing
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International Journal of Wine Business Research
1
International Marketing Review
1
International journal of consumer studies
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of wine business research : IJWBR
1
Journal of International Education in Business
1
Journal of business ethics : JOBE
1
Journal of consumer behaviour
1
Journal of global marketing
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality and tourism insights
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
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ECONIS (ZBW)
8
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8
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date (oldest first)
1
Examining the mediating role of consumer desire for luxury : can perceived sustainability and natural rarity evoke willingness to pay more?
Wang, Xujia
;
Sung, Billy
;
Phau, Ian
- In:
Journal of international consumer marketing
36
(
2024
)
4
,
pp. 301-319
Persistent link: https://www.econbiz.de/10014575068
Saved in:
2
Effectiveness of engagement initiatives across engagement platforms : a meta-analysis
Blut, Markus
;
Kulikovskaja, Viktorija
;
Hubert, Marco
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
5
,
pp. 941-965
Persistent link: https://www.econbiz.de/10014336009
Saved in:
3
Adapting to the Instagram esthetic and exploring influencers of hedonic consumption
Sood, Abhinav
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 259-275
Persistent link: https://www.econbiz.de/10014321470
Saved in:
4
Impulse buying : a meta-analytic review
Iyer, Gopalkrishnan R.
;
Blut, Markus
;
Xiao, Sarah Hong
; …
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
3
,
pp. 384-404
Persistent link: https://www.econbiz.de/10012290959
Saved in:
5
Do prototypical brands have an advantage over me-too brands in mature marketplace?
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of international consumer marketing
25
(
2013
)
5
,
pp. 305-318
Persistent link: https://www.econbiz.de/10010210571
Saved in:
6
Status and nonstatus consumers' attitudes toward foreign and domestic luxury brands of underwear
Lee, Wai Jin
;
Phau, Ian
;
Roy, Rajat
- In:
Journal of international consumer marketing
24
(
2012
)
1/2
,
pp. 43-56
Persistent link: https://www.econbiz.de/10009545352
Saved in:
7
Consequences of customer loyalty to the loyalty program and to the company
Evanschitzky, Heiner
;
Ramaseshan, B.
;
Woisetschläger, David
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
5
,
pp. 625-638
Persistent link: https://www.econbiz.de/10009621889
Saved in:
8
How young adult consumers evaluate diffusion brands : effects of brand loyalty and status consumption
Phau, Ian
;
Cheong, Edith
- In:
Journal of international consumer marketing
21
(
2009
)
2
,
pp. 109-123
Persistent link: https://www.econbiz.de/10003890723
Saved in:
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