//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Consumer behaviour"
~isPartOf:"Journal of marketing"
~isPartOf:"Marketing letters : a journal of research in marketing"
~person:"Winterich, Karen Page"
~subject:"Markenartikel"
~subject:"Social web"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Markenartikel
Social web
Konsumentenverhalten
4
Preismanagement
2
Pricing strategy
2
Body weight
1
Brand image
1
Cognition
1
Cognitive flexibility
1
Conspicuous consumption
1
Customer satisfaction
1
Deal depth
1
Embodied cognition
1
Ethics
1
Ethik
1
Food consumption
1
Handedness consistency
1
Interdependent preferences
1
Kognition
1
Kundenzufriedenheit
1
Körpergewicht
1
Lebensmittelkonsum
1
Markenimage
1
Marketing management
1
Marketingmanagement
1
Nachfrageinterdependenz
1
Overpayment
1
Preis
1
Preisdifferenzierung
1
Price
1
Price comparisons
1
Price discrimination
1
Price promotions
1
Pricing
1
Sales promotion
1
Satisfaction
1
Signalling
1
Social group
1
Social status
1
Soziale Gruppe
1
Sozialer Status
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Author
All
Winterich, Karen Page
Grewal, Dhruv
7
Haws, Kelly L.
7
Palmatier, Robert W.
7
Walker Reczek, Rebecca
7
Barone, Michael J.
6
Kumar, V.
6
White, Katherine
6
Herrmann, Andreas
5
MacInnis, Deborah J.
5
Melnyk, Valentyna
5
Schreier, Martin
5
Verhoef, Peter C.
5
Völckner, Franziska
5
Ailawadi, Kusum L.
4
Aspara, Jaakko
4
Batra, Rajeev
4
Biswas, Abhijit
4
Botti, Simona
4
Dahl, Darren W.
4
Fuchs, Christoph
4
Hamilton, Ryan
4
Houston, Mark B.
4
Ittersum, Koert van
4
Janiszewski, Chris A.
4
Kim, Jungkeun
4
Puntoni, Stefano
4
Tam, Leona
4
Bagozzi, Richard P.
3
Bell, David R.
3
Bijmolt, Tammo H. A.
3
Biswas, Dipayan
3
Blanchard, Simon J.
3
Breugelmans, Els
3
Chandukala, Sandeep R.
3
Chen, Haipeng
3
Chernev, Alexander
3
Drolet, Aimee
3
Du, Rex Yuxing
3
Eckhardt, Giana M.
3
more ...
less ...
Published in...
All
Journal of marketing
Marketing letters : a journal of research in marketing
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
4
Journal of marketing research : JMR
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business ethics : JOBE
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of marketing research
1
Journal of service research : JSR
1
The journal of product & brand management
1
more ...
less ...
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Turning unplanned overpayment into a status signal : how mentioning the price paid repairs satisfaction
Garvey, Aaron M.
;
Blanchard, Simon J.
;
Winterich, Karen Page
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
1
,
pp. 71-83
Persistent link: https://www.econbiz.de/10011653731
Saved in:
2
When deal depth doesn't matter : how handedness consistency influences consumer response to horizontal versus vertical price comparisons
Barone, Michael J.
;
Lyle, Keith B.
;
Winterich, Karen Page
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
2
,
pp. 213-223
Persistent link: https://www.econbiz.de/10011339348
Saved in:
3
When value trumps health in a supersized world
Haws, Kelly L.
;
Winterich, Karen Page
- In:
Journal of marketing
77
(
2013
)
3
,
pp. 48-64
Persistent link: https://www.econbiz.de/10009747830
Saved in:
4
Can brands move in from the outside? : how moral identity enhances out-group brand attitudes
Choi, Woo Jin
;
Winterich, Karen Page
- In:
Journal of marketing
77
(
2013
)
2
,
pp. 96-111
Persistent link: https://www.econbiz.de/10009717167
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->