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subject:"Consumer behaviour"
~isPartOf:"Journal of marketing research"
~isPartOf:"Journal of marketing"
~isPartOf:"The journal of product & brand management"
~person:"Dahl, Darren W."
~person:"Janakiraman, Ramkumar"
~person:"Jerath, Kinshuk"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Konsumentenverhalten
15
Beziehungsmarketing
4
Relationship marketing
4
Internet marketing
3
Online-Marketing
3
Social Web
3
Social web
3
Viral marketing
3
Virales Marketing
3
Advertising
2
Brand management
2
Customer integration
2
Customer satisfaction
2
Data protection
2
Datenschutz
2
Dienstleistungsqualität
2
Distribution channel
2
Kundenintegration
2
Kundenzufriedenheit
2
Markenführung
2
Mobile Marketing
2
Mobile marketing
2
New product development
2
Perception
2
Produktentwicklung
2
Service quality
2
Vertriebsweg
2
Wahrnehmung
2
Werbung
2
difference-in-differences
2
user innovation
2
Abfallentsorgung
1
Advertising effects
1
Beschwerdemanagement
1
Brand
1
Brand image
1
Business start-up
1
Competition
1
Complaint management
1
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Online availability
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12
Free
1
Type of publication
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Article
15
Type of publication (narrower categories)
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Article in journal
15
Aufsatz in Zeitschrift
15
Language
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English
15
Author
All
Dahl, Darren W.
Janakiraman, Ramkumar
Jerath, Kinshuk
Grewal, Dhruv
13
Guzman, Francisco
9
Schreier, Martin
9
Palmatier, Robert W.
8
Haws, Kelly L.
6
Kumar, V.
6
White, Katherine
6
Fuchs, Christoph
5
Liu, Peggy J.
5
MacInnis, Deborah J.
5
Mittal, Vikas
5
Nordfält, Jens
5
Walker Reczek, Rebecca
5
Ahlbom, Carl-Philip
4
Ailawadi, Kusum L.
4
Bijmolt, Tammo H. A.
4
Eckhardt, Giana M.
4
Fetscherin, Marc
4
Hamilton, Ryan
4
Herrmann, Andreas
4
Houston, Mark B.
4
Inman, J. Jeffrey
4
Jiang, Baojun
4
Kannan, P. K.
4
Lamberton, Cait
4
Melnyk, Valentyna
4
Meyer, Robert J.
4
Puntoni, Stefano
4
Sevilla, Julio
4
Shu, Suzanne B.
4
Stephen, Andrew T.
4
Veloutsou, Cleopatra
4
Winterich, Karen Page
4
Ahmed, Zafar U.
3
Al-Kwifi, Sam O.
3
Allard, Thomas
3
Balasubramanian, Siva Kumar
3
Barone, Michael J.
3
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Published in...
All
Journal of marketing research
Journal of marketing
The journal of product & brand management
Journal of marketing research : JMR
8
Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
The journal of product innovation management : an international publication of the Product Development & Management Association
4
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Faculty & research / Insead : working paper series
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Johnson School Research Paper Series
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
Columbia Business School Research Paper Forthcoming
1
Decision sciences : DS
1
Information systems research : ISR
1
International journal of hospitality management
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of retailing
1
Journal of retailing and consumer services
1
Journal of the Academy of Marketing Science
1
Kenan Institute of Private Enterprise Research Paper
1
Legends in consumer behavior
1
Manufacturing & service operations management : M & SOM
1
Marketing letters : a journal of research in marketing
1
Marketing science
1
Psychology & marketing
1
The Routledge companion to identity and consumption
1
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ECONIS (ZBW)
15
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1
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10
of
15
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date (newest first)
date (oldest first)
1
Marketers project their personal preferences onto consumers : overcoming the threat of egocentric decision making
Herzog, Walter
;
Hattula, Johannes D.
;
Dahl, Darren W.
- In:
Journal of marketing research
58
(
2021
)
3
,
pp. 456-475
Persistent link: https://www.econbiz.de/10012521444
Saved in:
2
Consumer privacy choices and (un)targeted advertising along the purchase journey
Choi, W. Jason
;
Jerath, Kinshuk
;
Sárváry, Miklós
- In:
Journal of marketing research
60
(
2023
)
5
,
pp. 889-907
Persistent link: https://www.econbiz.de/10014384290
Saved in:
3
How consumers respond to embarrassing service encounters : a dehumanization perspective
Sun, Yixia
;
Wang, Xuehua
;
Hoegg, JoAndrea
;
Dahl, Darren W.
- In:
Journal of marketing research
60
(
2023
)
4
,
pp. 646-664
Persistent link: https://www.econbiz.de/10014322141
Saved in:
4
The upside of negative : social distance in online reviews of identity-relevant brands
Ordabayeva, Nailya
;
Cavanaugh, Lisa A.
;
Dahl, Darren W.
- In:
Journal of marketing
86
(
2022
)
6
,
pp. 70-92
Persistent link: https://www.econbiz.de/10013438826
Saved in:
5
The signal value of crowdfunded products
Acar, Oguz Ali
;
Dahl, Darren W.
;
Fuchs, Christoph
; …
- In:
Journal of marketing research
58
(
2021
)
4
,
pp. 644-661
Persistent link: https://www.econbiz.de/10012593934
Saved in:
6
Inefficiencies in digital advertising markets
Gordon, Brett R.
;
Jerath, Kinshuk
;
Katona, Zsolt
; …
- In:
Journal of marketing
85
(
2021
)
1
,
pp. 7-25
Persistent link: https://www.econbiz.de/10012391401
Saved in:
7
Commentary: "half my digital advertising is wasted..."
Pritchard, Marc
- In:
Journal of marketing
85
(
2021
)
1
,
pp. 26-29
Persistent link: https://www.econbiz.de/10012391402
Saved in:
8
Consumer rational (in)attention to favorable and unfavorable product information, and firm information design
Jerath, Kinshuk
;
Ren, Qitian
- In:
Journal of marketing research
58
(
2021
)
2
,
pp. 343-362
Persistent link: https://www.econbiz.de/10012492711
Saved in:
9
Competitive effects of front-of-package nutrition labeling adoption on nutritional quality : evidence from facts up front-style labels
Lim, Joon Ho
;
Rishika, Rishika
;
Janakiraman, Ramkumar
; …
- In:
Journal of marketing
84
(
2020
)
6
,
pp. 3-21
Persistent link: https://www.econbiz.de/10012309675
Saved in:
10
The secret ingredient is me : customization prompts self-image-consistent product perceptions
Klesse, Anne-Kathrin
;
Cornil, Yann
;
Dahl, Darren W.
; …
- In:
Journal of marketing research
56
(
2019
)
5
,
pp. 879-893
Persistent link: https://www.econbiz.de/10012177665
Saved in:
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