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subject:"Consumer behaviour"
~isPartOf:"Psychology & marketing"
~isPartOf:"The journal of services marketing"
~subject:"Customer satisfaction"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Customer satisfaction
Konsumentenverhalten
917
Beziehungsmarketing
191
Relationship marketing
191
Kundenzufriedenheit
149
Dienstleistungsqualität
132
Service quality
132
Brand image
113
Markenimage
113
Brand management
105
Markenführung
105
Emotion
87
USA
79
United States
79
Brand
69
Markenartikel
68
Advertising effects
61
Werbewirkung
61
Social Web
58
Social web
58
Online retailing
55
Online-Handel
55
Personality psychology
55
Persönlichkeitspsychologie
55
Viral marketing
54
Virales Marketing
54
Einzelhandel
53
Retail trade
53
Experiment
52
Customer service
48
Kundenservice
48
Advertising
38
Werbung
38
Dienstleistungssektor
35
Service industry
35
Satisfaction
33
Beschwerdemanagement
32
Complaint management
32
Internet marketing
32
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Online availability
All
Undetermined
391
Free
96
Type of publication
All
Article
906
Book / Working Paper
11
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
917
Collection of articles of several authors
11
Sammelwerk
11
Case study
1
Fallstudie
1
Language
All
English
917
Author
All
Woodside, Arch G.
10
Hollebeek, Linda D.
9
Yi, Youjae
9
Sharma, Piyush
8
Mattila, Anna S.
7
Das, Gopal
6
Chan, Eugene Y.
5
Klaus, Philipp
5
Lim, Weng Marc
5
Mitchell, Vincent-Wayne
5
Spence, Charles
5
Arnold, Mark J.
4
Bagozzi, Richard P.
4
Bigné Alcañiz, J. Enrique
4
Daunt, Kate L.
4
Gould, Stephen J.
4
Grewal, Dhruv
4
Gustafsson, Anders
4
Harris, Lloyd C.
4
Herrmann, Andreas
4
Kim, Jungkeun
4
Park, Jooyoung
4
Pitt, Leyland F.
4
Rauschnabel, Philipp A.
4
Rosenbaum, Mark
4
Sauer, Nicola E.
4
Shoham, Aviv
4
Sprott, David E.
4
Sung, Yongjun
4
Tal, Aner
4
Thomas, Veronica L.
4
Addis, Michela
3
Albrecht, Carmen-Maria
3
Amar, Moty
3
Bauer, Brittney C.
3
Benoit, Sabine
3
Bodur, H. Onur
3
Bone, Paula Fitzgerald
3
Darley, William K.
3
De Angelis, Matteo
3
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Published in...
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Psychology & marketing
The journal of services marketing
Journal of business research : JBR
1,971
Journal of retailing and consumer services
1,930
International journal of consumer studies
760
International journal of hospitality management
723
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
The journal of product & brand management
392
Asia Pacific journal of marketing and logistics
391
The journal of brand management : an international journal
355
European journal of marketing : EJM
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
333
Journal of international consumer marketing
319
Journal of travel and tourism marketing
319
Journal of marketing management : MM
307
Journal of retailing
303
Tourism management : research, policies, practice
301
Journal of marketing communications
300
Cogent business & management
297
International journal of retail & distribution management
292
The international review of retail, distribution and consumer research
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Marketing letters : a journal of research in marketing
289
Journal of marketing
288
Journal of the Academy of Marketing Science
284
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
Young consumers : insight and ideas for responsible marketers
256
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
245
Marketing intelligence & planning
241
Food policy : economics planning and politics of food and agriculture
240
Journal of food products marketing
231
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ECONIS (ZBW)
917
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71
Can augmented reality satisfy consumers' need for touch?
Gatter, Shirin
;
Hüttl-Maack, Verena
;
Rauschnabel, …
- In:
Psychology & marketing
39
(
2022
)
3
,
pp. 508-523
Persistent link: https://www.econbiz.de/10012817127
Saved in:
72
Counteracting consumer subversion : organizational privacy ethical care as driver of online information sharing
Thompson, Frauke Mattison
;
Siamagka, Nikoletta-Theofania
- In:
Psychology & marketing
39
(
2022
)
3
,
pp. 579-597
Persistent link: https://www.econbiz.de/10012817138
Saved in:
73
The impact of COVID-19 on consumer evaluation of authentic advertising messages
Park, Jooyoung
;
Kim, Jungkeun
;
Lee, Daniel C.
;
Kim, …
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 76-89
Persistent link: https://www.econbiz.de/10012796063
Saved in:
74
Impact of cause-related marketing on consumer advocacy and cause participation : a causal model based on self-reports and eye-tracking measures
Badenes-Rocha, Alberto
;
Bigné Alcañiz, J. Enrique
; …
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 214-226
Persistent link: https://www.econbiz.de/10012796087
Saved in:
75
Should companies hope instead? : the role of verbal cues in consumers' evaluation of cause-related marketing (CRM)
Lagomarsino, Maria
;
Lemarié, Linda
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 227-238
Persistent link: https://www.econbiz.de/10012796089
Saved in:
76
Love is in the air : consumers' perception of products from firms signaling their family nature
Rauschendorfer, Natalie
;
Prügl, Reinhard
;
Lude, …
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 239-249
Persistent link: https://www.econbiz.de/10012796091
Saved in:
77
Hand movement speed in advertising elicits gender stereotypes and consumer responses
Sumit Malik
;
Sayin, Eda
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 331-345
Persistent link: https://www.econbiz.de/10012796106
Saved in:
78
Beyond the gimmick : how affective responses drive brand attitudes and intentions in augmented reality marketing
Zanger, Vera
;
Meißner, Martin
;
Rauschnabel, Philipp A.
- In:
Psychology & marketing
39
(
2022
)
7
,
pp. 1285-1301
Persistent link: https://www.econbiz.de/10013280095
Saved in:
79
Corporate social responsibility and perceived fairness of price increases
Sipilä, Jenni
;
Alavi, Sascha
;
Schons, Laura Marie
; …
- In:
Psychology & marketing
39
(
2022
)
7
,
pp. 1370-1384
Persistent link: https://www.econbiz.de/10013280104
Saved in:
80
The role of sensory marketing and brand experience in building emotional attachment and brand loyalty in luxury retail stores
Shahid, Shadma
;
Paul, Justin
;
Gilal, Faheem Gul
; …
- In:
Psychology & marketing
39
(
2022
)
7
,
pp. 1398-1412
Persistent link: https://www.econbiz.de/10013280107
Saved in:
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