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subject:"Consumer behaviour"
~isPartOf:"The Cornell hospitality quarterly"
~isPartOf:"The international review of retail, distribution and consumer research"
~language:"eng"
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Search: subject_exact:"Kundenbindungsprogramm"
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Consumer behaviour
Kundenbindungsprogramm
11
Loyalty program
11
Beziehungsmarketing
8
Relationship marketing
8
Konsumentenverhalten
7
loyalty program
4
Einzelhandel
2
Food retailing
2
Hotel industry
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Hotellerie
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Lebensmitteleinzelhandel
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Marketing management
2
Marketingmanagement
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Retail trade
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Social psychology
2
Sozialpsychologie
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CRM
1
China
1
Consumer motivation
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Coupon
1
Credit card
1
Customer retention
1
Customer satisfaction
1
Deutschland
1
Fair trade
1
Fairer Handel
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Germany
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Geschenk
1
Gifts
1
Kaufmotiv
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Kreditkarte
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Kundenbindung
1
Kundenzufriedenheit
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Loyalty programs
1
Luxury goods
1
Luxusgüter
1
Market segmentation
1
Marktsegmentierung
1
Personality psychology
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Back, Ki-Joon
1
Baker, Melissa A.
1
Bendle, Neil T.
1
Cotte, June
1
Duffy, Rachel
1
Fearne, Andrew P.
1
García-Gómez, Blanca
1
Gutiérrez-Arranz, Ana Maria
1
Gutiérrez-Cillán, Jesús
1
Hendler, Flavia
1
Horne, Daniel
1
Kim, Youngsun Sean
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LaTour, Kathryn A.
1
Lee, Choong-Ki
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Lee, Young-Sub
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Shin, Minjung
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Söderlund, Magnus
1
Yamoah, Fred Amofa
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The Cornell hospitality quarterly
The international review of retail, distribution and consumer research
Journal of retailing and consumer services
33
Journal of business research : JBR
14
Journal of retailing
10
International journal of hospitality management
9
European journal of marketing : EJM
8
Journal of the Academy of Marketing Science
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
The journal of services marketing
7
The service industries journal
7
International journal of retail & distribution management
6
Journal of consumer research : JCR ; an interdisciplinary bimonthly
6
Journal of promotion management : JPM
6
Journal of hospitality marketing & management
5
Journal of marketing
5
Journal of marketing research : JMR
5
Journal of travel and tourism marketing
5
Psychology & marketing
5
The journal of consumer marketing
5
Asia Pacific journal of marketing and logistics
4
International journal of contemporary hospitality management
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
European journal of operational research : EJOR
3
Information systems research : ISR
3
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Marketing letters : a journal of research in marketing
3
Theoretical economics letters
3
Administrative Sciences : open access journal
2
Australasian marketing journal
2
Business horizons
2
Central European business review : CEBR
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of business innovation and research
2
International journal of electronic customer relationship management : IJECRM
2
International journal of electronic marketing and retailing : IJEMR
2
Journal of economic behavior & organization : JEBO
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing analytics : JMA
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1
The loyalty program for our self-esteem : the role of collective self-esteem in luxury hotel membership programs
Shin, Minjung
;
Back, Ki-Joon
;
Lee, Choong-Ki
;
Lee, Young-Sub
- In:
The Cornell hospitality quarterly
63
(
2022
)
1
,
pp. 19-32
Persistent link: https://www.econbiz.de/10012800185
Saved in:
2
Temporal orientation and customer loyalty programs
Hendler, Flavia
;
LaTour, Kathryn A.
;
Cotte, June
- In:
The Cornell hospitality quarterly
63
(
2022
)
4
,
pp. 448-464
Persistent link: https://www.econbiz.de/10013387219
Saved in:
3
I earn it, but they just get it : loyalty program customer reactions to unearned preferential treatment in the social servicescape
Kim, Youngsun Sean
;
Baker, Melissa A.
- In:
The Cornell hospitality quarterly
61
(
2020
)
1
,
pp. 84-97
Persistent link: https://www.econbiz.de/10012158194
Saved in:
4
Can the label "member" in a loyalty program context boost customer satisfaction?
Söderlund, Magnus
- In:
The international review of retail, distribution and …
29
(
2019
)
3
,
pp. 340-357
Persistent link: https://www.econbiz.de/10012209287
Saved in:
5
Gift cards : a review and research agenda
Horne, Daniel
;
Bendle, Neil T.
- In:
The international review of retail, distribution and …
26
(
2016
)
2
,
pp. 171-201
Persistent link: https://www.econbiz.de/10011648631
Saved in:
6
Exploring supermarket loyalty card analysis to identify who buys fairtrade
Yamoah, Fred Amofa
;
Fearne, Andrew P.
;
Duffy, Rachel
- In:
The international review of retail, distribution and …
24
(
2014
)
3
,
pp. 328-346
Persistent link: https://www.econbiz.de/10010366988
Saved in:
7
Exploring the influence of three types of grocery retailer loyalty programs on customer affective loyalty
García-Gómez, Blanca
;
Gutiérrez-Arranz, Ana Maria
; …
- In:
The international review of retail, distribution and …
22
(
2012
)
5
,
pp. 547-561
Persistent link: https://www.econbiz.de/10009690943
Saved in:
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