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subject:"Consumer behaviour"
~isPartOf:"The journal of consumer marketing"
~isPartOf:"The journal of services marketing"
~subject:"Brand"
~subject:"United States"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Consumer Behaviour"
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Subject
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Consumer behaviour
Brand
United States
Konsumentenverhalten
543
Beziehungsmarketing
144
Relationship marketing
144
Dienstleistungsqualität
111
Service quality
111
Customer satisfaction
109
Kundenzufriedenheit
109
Brand image
71
Markenimage
71
Brand management
60
Markenführung
60
USA
55
Emotion
45
Markenartikel
40
Einzelhandel
39
Retail trade
39
Customer service
36
Kundenservice
36
Online retailing
32
Online-Handel
32
Social Web
32
Social web
32
Dienstleistungssektor
31
Service industry
31
Viral marketing
30
Virales Marketing
30
Advertising effects
29
China
29
Werbewirkung
29
Beschwerdemanagement
22
Complaint management
22
Customer experience
22
Personality psychology
22
Persönlichkeitspsychologie
22
Satisfaction
22
Corporate Social Responsibility
21
Corporate social responsibility
21
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Online availability
All
Undetermined
241
Free
3
Type of publication
All
Article
539
Book / Working Paper
4
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
543
Collection of articles of several authors
4
Sammelwerk
4
Case study
2
Conference paper
2
Fallstudie
2
Konferenzbeitrag
2
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Language
All
English
543
Author
All
Mattila, Anna S.
7
Sharma, Piyush
7
Hollebeek, Linda D.
5
Klaus, Philipp
5
Lysonski, Steven
5
Chan, Kara
4
Daunt, Kate L.
4
Durvasula, Srinivas
4
Harris, Lloyd C.
4
Rosenbaum, Mark
4
Shoham, Aviv
4
Bang, Nguyen
3
Black, William C.
3
Bock, Dora Elizabeth
3
Carlson, Jamie
3
Cui, Geng
3
Guzman, Francisco
3
Ha, Hong Youl
3
Hale, Dena
3
Milne, George R.
3
Neale, Larry
3
O'Cass, Aron
3
Phau, Ian
3
Poddar, Amit
3
Poon, Patrick
3
Seger-Guttmann, Tali
3
Wong, IpKin Anthony
3
Zolfagharian, Mohammadali
3
Ahmed, Zafar U.
2
Alkire, Linda
2
Astous, Alain d'
2
Babakus, Emin
2
Balasubramanian, Siva Kumar
2
Barber, Nelson
2
Basso, Kenny
2
Beatson, Amanda
2
Beatty, Sharon E.
2
Beneke, Justin
2
Benoit, Sabine
2
Block, Martin P.
2
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Published in...
All
The journal of consumer marketing
The journal of services marketing
Journal of retailing and consumer services
1,930
Journal of business research : JBR
1,887
International journal of consumer studies
754
International journal of hospitality management
723
Psychology & marketing
652
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
European journal of marketing : EJM
348
The journal of brand management : an international journal
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
326
Journal of international consumer marketing
312
Journal of travel and tourism marketing
312
Journal of marketing management : MM
307
Journal of retailing
303
Journal of marketing communications
295
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Marketing letters : a journal of research in marketing
289
Cogent business & management
283
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Journal of marketing
277
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
The international review of retail, distribution and consumer research
273
Journal of the Academy of Marketing Science
266
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
243
Marketing intelligence & planning
241
Food policy : economics planning and politics of food and agriculture
240
Young consumers : insight and ideas for responsible marketers
240
Journal of food products marketing
231
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Source
All
ECONIS (ZBW)
543
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1
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10
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543
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1
The emperor's new clothes : self-explorative engagement in virtual try-on service experiences positively impacts brand outcomes
Lavoye, Virginie
;
Sipilä, Jenni
;
Mero, Joel
; …
- In:
The journal of services marketing
37
(
2023
)
10
,
pp. 1-21
Persistent link: https://www.econbiz.de/10014473563
Saved in:
2
Customer engagement behaviors on physical and virtual engagement platforms
Winell, Erik
;
Nilsson, Jonas
;
Lundberg, Erik
- In:
The journal of services marketing
37
(
2023
)
10
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014473569
Saved in:
3
Customer ecosystems : exploring how ecosystem actors shape customer experience
Lipkin, Michaela
;
Heinonen, Kristina
- In:
The journal of services marketing
36
(
2022
)
9
,
pp. 1-17
Persistent link: https://www.econbiz.de/10013542858
Saved in:
4
Encouraging prolonged consumption through habit-boosting efforts : conceptualization and research agenda
Taylor, Jennifer Fries
;
Beatty, Sharon E.
;
Roberto, …
- In:
The journal of services marketing
38
(
2024
)
1
,
pp. 28-42
Persistent link: https://www.econbiz.de/10014473581
Saved in:
5
Service mega-disruptions : a conceptual model and research agenda
Vredenburg, Jessica
;
Kapitan, Sommer
;
Jang, Sharon
- In:
The journal of services marketing
38
(
2024
)
1
,
pp. 131-144
Persistent link: https://www.econbiz.de/10014473598
Saved in:
6
Call it robot : anthropomorphic framing and failure of self-service technologies
Barone, Ada Maria
;
Stagno, Emanuela
;
Donato, Carmela
- In:
The journal of services marketing
38
(
2024
)
3
,
pp. 272-287
Persistent link: https://www.econbiz.de/10014515617
Saved in:
7
The other extreme of the circumplex of emotion : an investigation of consumer outrage
Bourdeau, Brian L.
;
Cronin, J. J.
;
Padgett, Daniel T.
; …
- In:
The journal of services marketing
38
(
2024
)
3
,
pp. 312-325
Persistent link: https://www.econbiz.de/10014515634
Saved in:
8
Transforming health-care service through consumer co-creation : directions for service design
Carlini, Joan
;
Muir, Rachel
;
McLaren-Kennedy, Annette
; …
- In:
The journal of services marketing
38
(
2024
)
3
,
pp. 326-343
Persistent link: https://www.econbiz.de/10014515638
Saved in:
9
Malls designed for inclusion? : emotional experience of irritating aspects of the mallscape that distance consumers with disabilities
Vilnai-Yavetz, Iris
;
Gilboa, Shaked
;
Mitchell, Vincent-Wayne
- In:
The journal of services marketing
38
(
2024
)
3
,
pp. 344-368
Persistent link: https://www.econbiz.de/10014516048
Saved in:
10
Shaping brand attitudes through sustainability practices : a TSR approach
Jagani, Sandeep
;
Saboorideilami, Vafa
;
Tarannum, Saraf
- In:
The journal of services marketing
38
(
2024
)
3
,
pp. 369-382
Persistent link: https://www.econbiz.de/10014516054
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