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subject:"Innovation management"
~person:"Johnson, Lester W."
~person:"Prentice, Catherine"
~subject:"Customer integration"
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Innovation management
Customer integration
Beziehungsmarketing
48
Relationship marketing
48
Consumer behaviour
30
Konsumentenverhalten
30
Customer satisfaction
26
Dienstleistungsqualität
26
Kundenzufriedenheit
26
Service quality
26
Gambling
13
Glücksspiel
13
Brand image
12
Brand management
12
Markenführung
12
Markenimage
12
Kundenintegration
11
Customer engagement
8
Brand
7
Customer loyalty
7
Markenartikel
7
Southeast Asia
6
Südostasien
6
Social Web
5
Social web
5
Customer retention
4
Internet marketing
4
Kundenbindung
4
Online-Marketing
4
Airline
3
Artificial intelligence
3
Dienstleistungssektor
3
Emotion
3
Fluggesellschaft
3
Hotel industry
3
Hotellerie
3
Intelligence
3
Intelligenz
3
Künstliche Intelligenz
3
Macau
3
Mobile phone
3
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11
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11
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10
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10
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1
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1
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English
11
Author
All
Johnson, Lester W.
Prentice, Catherine
Hollebeek, Linda D.
27
Reichwald, Ralf
16
Piller, Frank T.
15
Brodie, Roderick J.
12
Conduit, Jodie
11
Bruhn, Manfred
9
Jaakkola, Elina
9
Kumar, V.
9
Rather, Raouf Ahmad
8
Büttgen, Marion
7
Hajli, Nick
7
Herstatt, Cornelius
7
Malthouse, Edward C.
7
Rahman, Zillur
7
Schaarschmidt, Mario
7
Busser, James A.
6
Edvardsson, Bo
6
Harrigan, Paul
6
Islam, Jamid Ul
6
Khan, Imran
6
Plewa, Carolin
6
Shulga, Lenna V.
6
Steinhoff, Fee
6
Ahn, Jiseon
5
Alexander, Matthew
5
Carlson, Jamie
5
Clark, Moira K.
5
Enkel, Ellen
5
Gligor, David
5
Ihl, Christoph
5
Itani, Omar S.
5
Kaufmann, Hans Rüdiger
5
Kleinaltenkamp, Michael
5
Le Nguyen Hau
5
Leckie, Civilai
5
Loureiro, Sandra Maria Correia
5
Morgan, Todd
5
Seifert, Sascha
5
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Published in...
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Journal of retailing and consumer services
4
Asia Pacific journal of marketing and logistics
1
European journal of marketing
1
Handbook of research on customer engagement
1
Journal of business research : JBR
1
Journal of marketing management : MM
1
Marketing intelligence & planning
1
Services marketing quarterly
1
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ECONIS (ZBW)
11
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1
Customer participation, innovative aspects of services and outcomes
Nyadzayo, Munyaradzi
;
Leckie, Civilai
;
Johnson, Lester W.
- In:
Marketing intelligence & planning
41
(
2023
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10013532100
Saved in:
2
Examining drivers and outcomes of social media brand engagement
Leckie, Civilai
;
Dwivedi, Abhishek
;
Johnson, Lester W.
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
2
,
pp. 350-367
Persistent link: https://www.econbiz.de/10013163333
Saved in:
3
Customer brand engagement and co-production : an examination of key boundary conditions in the sharing economy
Casidy, Riza
;
Leckie, Civilai
;
Nyadzayo, Munyaradzi
; …
- In:
European journal of marketing
56
(
2022
)
10
,
pp. 2594-2621
Persistent link: https://www.econbiz.de/10013457378
Saved in:
4
The influence of customer experience with automated games and social interaction on customer engagement and loyalty in casinos
Tuguinay, Jovanie A.
;
Prentice, Catherine
;
Moyle, Brent
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209579
Saved in:
5
A netnographical approach to typologizing customer engagement and corporate misconduct
Hua, Lian-Lian
;
Prentice, Catherine
;
Han, Xiaoyun
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012433740
Saved in:
6
The influence of identity-driven customer engagement on purchase intention
Prentice, Catherine
;
Han, Xiao Yun
;
Hua, Lian-Lian
;
Hu, Lin
- In:
Journal of retailing and consumer services
47
(
2019
),
pp. 339-347
Persistent link: https://www.econbiz.de/10011995641
Saved in:
7
Customer engagement and organizational performance: a service-dominant logic perspective
Leckie, Civilai
;
Nyadzayo, Munyaradzi W.
;
Johnson, Lester W.
- In:
Handbook of research on customer engagement
,
(pp. 311-328)
.
2019
Persistent link: https://www.econbiz.de/10013163393
Saved in:
8
Consumer-based approach to customer engagement : the case of luxury brands
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 325-332
Persistent link: https://www.econbiz.de/10011883220
Saved in:
9
Antecedents of consumer brand engagement and brand loyalty
Leckie, Civilai
;
Nyadzayo, Munyaradzi
;
Johnson, Lester W.
- In:
Journal of marketing management : MM
32
(
2016
)
5/6
,
pp. 558-578
Persistent link: https://www.econbiz.de/10011483114
Saved in:
10
Customer empowerment to co-create service designs and delivery : scale development and validation
Prentice, Catherine
;
Han, Xiao-Yun
;
Li, Yao-Qi
- In:
Services marketing quarterly
37
(
2016
)
1
,
pp. 36-51
Persistent link: https://www.econbiz.de/10011452140
Saved in:
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