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subject:"Innovationsmanagement"
~isPartOf:"Journal of business research : JBR"
~subject:"Customer integration"
~subject:"Firm performance"
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Innovationsmanagement
Customer integration
Firm performance
Beziehungsmarketing
647
Relationship marketing
647
Consumer behaviour
358
Konsumentenverhalten
358
Customer satisfaction
143
Kundenzufriedenheit
143
Brand management
137
Markenführung
137
Dienstleistungsqualität
108
Service quality
108
Brand image
102
Markenimage
102
Social Web
92
Social web
92
Kundenintegration
85
Lieferantenmanagement
83
Supplier relationship management
83
Brand
73
Markenartikel
69
Internet marketing
65
Online-Marketing
65
Customer value
54
Kundenwert
54
Einzelhandel
46
Retail trade
46
Emotion
45
Marketing management
45
Marketingmanagement
45
Innovation
44
Beschwerdemanagement
38
Complaint management
38
Confidence
38
Vertrauen
38
Online retailing
37
Online-Handel
37
Social media
35
B-to-B-Marketing
34
Business-to-business marketing
34
Loyalty
34
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Undetermined
109
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Article
121
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Article in journal
121
Aufsatz in Zeitschrift
121
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English
121
Author
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Harrigan, Paul
3
Black, Iain
2
Brodie, Roderick J.
2
Cervera, Amparo
2
Chung, Henry F. L.
2
Cossío-Silva, Francisco-José
2
Filieri, Raffaele
2
Gupta, Shivam
2
Hajli, Nick
2
Ho, Mia Hsiao-Wen
2
Mahr, Dominik
2
Morgan, Todd
2
Naudé, Peter
2
Navarro, Susana
2
Papagiannidis, Savvas
2
Plangger, Kirk
2
Revilla Camacho, Maria Angeles
2
Richard, Marie-Odile
2
Roy, Sanjit
2
Sivarajah, Uthayasankar
2
Soutar, Geoffrey N.
2
Vega Vázquez, Manuela
2
Veloutsou, Cleopatra
2
Zaefarian, Ghasem
2
Abbasi, Faramarz
1
Adams, Pamela
1
Agnihotri, Raj
1
Ahmed, Zafar U.
1
Akter, Shahriar
1
Alamanos, Eleftherios
1
Aloini, Davide
1
Alvarez-Milán, Agarzelim
1
An, Myoung-a
1
Anderski, Matthias
1
Andreassen, Tor W.
1
Andreu, Luisa
1
Andzulis, James
1
Anning-Dorson, Thomas
1
Anokhin, Sergey
1
Anokhin, Sergey Alexander
1
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Published in...
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Journal of business research : JBR
Industrial marketing management : the international journal for industrial and high-tech firms
81
Journal of retailing and consumer services
61
The journal of business & industrial marketing
40
The journal of services marketing
32
International journal of hospitality management
29
Journal of strategic marketing
29
Journal of service management
28
SpringerLink / Bücher
28
Journal of the Academy of Marketing Science
24
The service industries journal
24
Journal of service research : JSR
17
Journal of marketing management : MM
16
Service business
16
The journal of product & brand management
16
Marketing intelligence & planning
15
Customer engagement : contemporary issues and challenges
14
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
14
Journal of open innovation : technology, market, and complexity
14
Cogent business & management
13
Journal of marketing
13
Journal of service research
13
Handbook of research on customer engagement
12
International journal of innovation management
12
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
12
Tourism management : research, policies, practice
12
International journal of electronic customer relationship management : IJECRM
11
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
11
Services marketing quarterly
11
Gabler Edition Wissenschaft
10
International journal of contemporary hospitality management
10
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
10
Journal of hospitality marketing & management
10
Technological forecasting & social change : an international journal
10
Business horizons
9
Economic research
9
European journal of marketing
9
International journal of production economics
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Journal of marketing management : JMM ; journal of the Academy of Marketing
9
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ECONIS (ZBW)
121
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1
Customer engagement strategies within family businesses in emerging economies : a multi-method study
Pereira, Vijay
;
Laker, Benjamin
;
Bamel, Umesh
;
Sharma, …
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014549458
Saved in:
2
It takes two to tango : the role of interactivity in enhancing customer engagement on sharing economy platforms
Yuan, Ruizhi
;
Chen, Yanyan
;
Mandler, Timo
- In:
Journal of business research : JBR
178
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014552020
Saved in:
3
The effect of subscriptions on customer engagement
Wu, Banggang
;
Guo, Gengxuan
;
Luo, Peng
- In:
Journal of business research : JBR
178
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014552022
Saved in:
4
Empowerment of human brands : brand meaning co-creation on digital engagement platforms
Anderski, Matthias
;
Griebel, Lars
;
Stegmann, Pascal
; …
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014380319
Saved in:
5
Transferring in-store experience to online : An omnichannel strategy for DIY customers' enhanced brand resonance and co-creative actions
Suh, Taewon
;
Moradi, Masoud
- In:
Journal of business research : JBR
168
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014434840
Saved in:
6
Customer engagement and sharing behaviors : toward a contingent curvilinear perspective
Taylor, Alex
;
Carlson, Jamie
;
Liao, Yi-Chuan
;
Rahman, …
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013468633
Saved in:
7
The effect of image richness on customer engagement : evidence from Sina Weibo
Zhao, Lu
;
Zhang, Mingli
;
Ming, Yaxin
;
Niu, Tao
;
Wang, Yu
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013468679
Saved in:
8
Do employee orientation and societal orientation matter in the customer orientation : performance link?
Lee, Ruby
;
Wei, Susan
- In:
Journal of business research : JBR
159
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014288110
Saved in:
9
Impact of socioeconomic values collaboration on performance in franchising
Dubey, Vivek Kumar
;
Matthes, Joseph M.
;
Saini, Amit
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014302533
Saved in:
10
Virtual interactions and sports viewing on social live streaming platforms : the role of co-creation experiences, platform involvement, and follow status
Qian, Tyreal Yizhou
;
Seifried, Chad
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014302574
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