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subject:"KMU"
~subject:"International market entry"
~subject:"Marketing management"
~subject:"Welt"
~type_genre:"Aufsatz in Zeitschrift"
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KMU
International market entry
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Welt
International marketing research
65
Internationale Marktforschung
65
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13
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13
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10
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Alessandri, Todd M.
1
Baronchelli, Gianpaolo
1
Beswick, Richard
1
Binner, Stefan
1
Buckley, Peter J.
1
Cavusgil, S. Tamer
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Journal of international business studies : JIBS ; an official journal of the Academy of International Business
5
International marketing review
3
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3
Advances in strategic management : a research annual
1
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1
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1
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ECONIS (ZBW)
22
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1
Use of a parallel-emic research model and key-word-in-context indexing tool to develop an instructional exercise to promote student global mindedness
Mayo, Michael
;
Howell, William
;
De Masi, Sara
- In:
Journal of teaching in international business
29
(
2018
)
2
,
pp. 115-133
Persistent link: https://www.econbiz.de/10011916414
Saved in:
2
Financial constraints and firm behavior in international markets : an introduction to the special section
Schiavo, Stefano
- In:
Industrial and corporate change
23
(
2014
)
6
,
pp. 1469-1476
Persistent link: https://www.econbiz.de/10010504199
Saved in:
3
Export market orientation, managerial ties, and performance
Chung, Henry F. L.
- In:
International marketing review
29
(
2012
)
4
,
pp. 403-423
Persistent link: https://www.econbiz.de/10009661276
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4
The recognition of international opportunities among Italian SMEs : differences between European and Chinese markets
Piantoni, Mariella
;
Baronchelli, Gianpaolo
;
Cortesi, Elena
- In:
International journal of entrepreneurship and small business
17
(
2012
)
2
,
pp. 199-219
Persistent link: https://www.econbiz.de/10009616318
Saved in:
5
Cracking the next growth market : Africa
Chironga, Mutsa
;
Leke, Acha
;
Lund, Susan
;
Wamelen, Arend van
- In:
Harvard business review : HBR
89
(
2011
)
5
,
pp. 117-122
Persistent link: https://www.econbiz.de/10008991298
Saved in:
6
A hybrid model for export market opportunity analysis
Sheng, Shirley Ye
;
Mullen, Michael R.
- In:
International marketing review
28
(
2011
)
2
,
pp. 163-182
Persistent link: https://www.econbiz.de/10009242897
Saved in:
7
The process of export information exploitation in French and Romanian SMEs
Descotes, Raluca Mogos
;
Walliser, Björn
- In:
Journal of small business and enterprise development
18
(
2011
)
2
,
pp. 311-330
Persistent link: https://www.econbiz.de/10009231705
Saved in:
8
Market orientation of Korean MNC subsidiaries and their performance in the Chinese and Indian markets
Kwon, Yung-chul
- In:
International marketing review
27
(
2010
)
2
,
pp. 179-199
Persistent link: https://www.econbiz.de/10003988016
Saved in:
9
A framework for implementing retail franchises internationally
Thompson, Megan
;
Stanton, John
- In:
Marketing intelligence & planning
28
(
2010
)
6
,
pp. 689-705
Persistent link: https://www.econbiz.de/10009513559
Saved in:
10
Internationalisierung junger Technologieunternehmen : Auslandsmarktwissen und Erfolgsimplikationen
Schwens, Christian
;
Kabst, Rüdiger
- In:
Die Betriebswirtschaft : DBW
70
(
2010
)
5
,
pp. 443-462
Persistent link: https://www.econbiz.de/10008661880
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