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subject:"Marketing management"
~subject:"Consumer behaviour"
~subject:"Pricing strategy"
~subject:"USA"
~type_genre:"Article in journal"
~type_genre:"Non-commercial literature"
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Marketing management
Consumer behaviour
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USA
Consumer goods marketing
252
Konsumgütermarketing
252
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73
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41
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40
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37
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34
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31
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31
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20
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19
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3
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3
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2
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2
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The antitrust bulletin : the journal of American and foreign antitrust and trade regulation
4
International journal of business and globalisation : IJBG
3
Journal of fashion marketing and management
3
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3
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3
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
3
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3
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2
Review of industrial organization : RIO
2
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2
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
2
The IUP journal of marketing management : IJMM
2
The journal of consumer marketing
2
Akron business and economic review
1
Antitrust law journal
1
Arbeitspapiere / Lehrstuhl für Betriebswirtschaftslehre, insbesondere Distribution und Handel, Westfälische Wilhelms-Universität Münster / Lehrstuhl für Betriebswirtschaftslehre, insbesondere Distribution und Handel, Westfälische Wilhelms-Universität Münster
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1
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1
Betriebswirtschaftliche Aspekte lose gekoppelter Systeme und Electronic Business
1
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1
Der Markt : international journal of marketing
1
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1
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Enterprise & society : the international journal of business history
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1
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International journal of business excellence
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of enterprise information systems : an official publication of the Information Resources Management Association
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ECONIS (ZBW)
117
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1
Algorithmic harm in consumer markets
Bar-Gill, Oren
;
Sunstein, Cass R.
;
Talgam-Cohen, Inbal
-
2023
-
Draft 1/10/23
Persistent link: https://www.econbiz.de/10013493136
Saved in:
2
The product is me : hyper-personalized consumer goods as unconventional luxury
Rosenbaum, Mark
;
Contreras Ramirez, Germán
;
Campbell, …
- In:
Journal of business research : JBR
129
(
2021
),
pp. 446-454
Persistent link: https://www.econbiz.de/10012509675
Saved in:
3
VAT notches, voluntary registration, and bunching : Theory and U.K. evidence
Liu, Li
;
Lockwood, Ben
;
Almunia, Miguel
;
Tam, Hiu
- In:
The review of economics and statistics
103
(
2021
)
1
,
pp. 151-164
Persistent link: https://www.econbiz.de/10012649627
Saved in:
4
Intensity of sales turnover and promotional expenditure and the likelihood of new product success : configurational matrix of fast moving consumer goods (FMCG)
Trihatmoko, R. Agus
- In:
Research in world economy
10
(
2019
)
3
,
pp. 320-328
Persistent link: https://www.econbiz.de/10012233701
Saved in:
5
The impact of demonetization on the impulse buying behavior of FMCG consumers
Pandya, Prashant Ravindrakumar
;
Pandya, Kerav
- In:
The IUP journal of management research : IJMR
17
(
2018
)
4
,
pp. 45-62
Persistent link: https://www.econbiz.de/10011980602
Saved in:
6
Flagship stores for FMCG national brands : do they improve brand cognitions and create favorable consumer reactions?
Nierobisch, Tim
;
Toporowski, Waldemar
;
Dannewald, Till
; …
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 117-137
Persistent link: https://www.econbiz.de/10011629027
Saved in:
7
An analysis of the determinants of consumer purchase behavior towards green FMCG products
Tandon, Manvinder Singh
;
Sethi, Vaishali
- In:
The IUP journal of marketing management : IJMM
16
(
2017
)
3
,
pp. 7-21
Persistent link: https://www.econbiz.de/10011749537
Saved in:
8
Special issue: resale price maintenance a decade after Leegin
Elzinga, Kenneth G.
(
ed.
)
-
2017
Persistent link: https://www.econbiz.de/10011781914
Saved in:
9
Resale price maintenance post Leegin : a model of RPM incentives
Comanor, William S.
;
Salant, David J.
- In:
Review of industrial organization : RIO
50
(
2017
)
2
,
pp. 169-179
Persistent link: https://www.econbiz.de/10011781934
Saved in:
10
Adapting premium FMCG strategies to luxury brands
Dollet, Jean Noel
;
Díaz, Angel
;
Fernández-Moya, …
- In:
International journal of business excellence
12
(
2017
)
1
,
pp. 46-65
Persistent link: https://www.econbiz.de/10011800723
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