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subject:"Marktmechanismus"
~isPartOf:"Journal of marketing research"
~subject:"Automotive industry"
~subject:"Online auction"
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Marktmechanismus
Automotive industry
Online auction
Auction theory
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Auktionstheorie
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Advertising
3
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advertising
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advertising auctions
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auctions
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bidding strategies
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game theory
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header bidding
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Abou Nabout, Nadia
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Ada, Sıla
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Che, XiaoGang
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Despotakis, Stylianos
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Hoban, Paul R.
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Katayama, Hajime
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Journal of marketing research
Electronic commerce research and applications
19
Games and economic behavior
19
Management science : journal of the Institute for Operations Research and the Management Sciences
15
Information systems research : ISR
14
International journal of industrial organization
12
Journal of economic behavior & organization : JEBO
11
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
10
Electronic commerce research
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NBER working paper series
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NBER Working Paper
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Discussion papers / CEPR
7
Economics letters
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Journal of economic theory
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European economic review : EER
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European journal of operational research : EJOR
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International journal of electronic commerce : IJEC
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Marketing letters : a journal of research in marketing
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Working paper / National Bureau of Economic Research, Inc.
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Applied economics letters
5
Decision sciences : DS
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Energy economics
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Handbook of experimental economics results ; Vol. 1
5
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
Robert H. Smith School Research Paper
5
The American economic review
5
Complexity and artificial markets
4
Experimental economics : a journal of the Economic Science Association
4
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
4
Information technology and management
4
International journal of procurement management
4
Journal of internet commerce
4
Journal of organizational computing and electronic commerce
4
Management information systems : mis quarterly
4
Negotiation, auctions, and market engineering : international seminar, Dagstuhl Castle, Germany, November 12-17, 2006, rev. selected papers
4
Operations research
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The review of economic studies
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Working paper
4
Best practices for online procurement auctions
3
CESifo Working Paper Series
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ECONIS (ZBW)
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Context information can increase revenue in online display advertising auctions : evidence from a policy change
Ada, Sıla
;
Abou Nabout, Nadia
;
Feit, Elea McDonnell
- In:
Journal of marketing research
59
(
2022
)
5
,
pp. 1040-1058
Persistent link: https://www.econbiz.de/10013389283
Saved in:
2
Product-harm crises and spillover effects : a case study of the Colkswagen diesel emissions scandal in ebay used car auction markets
Che, XiaoGang
;
Katayama, Hajime
;
Lee, Peter
- In:
Journal of marketing research
60
(
2023
)
2
,
pp. 409-424
Persistent link: https://www.econbiz.de/10014233912
Saved in:
3
First-price auctions in online display advertising
Despotakis, Stylianos
;
Ravi, Ramamoorthi
;
Sayedi, Amin
- In:
Journal of marketing research
58
(
2021
)
5
,
pp. 888-907
Persistent link: https://www.econbiz.de/10012662060
Saved in:
4
A near-optimal bidding strategy for real-time display advertising auctions
Tunuguntla, Srinivas
;
Hoban, Paul R.
- In:
Journal of marketing research
58
(
2021
)
1
,
pp. 1-21
Persistent link: https://www.econbiz.de/10012426501
Saved in:
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